Solution Overview

Solution Name:

Digna- Thriving Communities

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One-line solution summary:

Digna is the first marketplace for talent, products and creative services for black and LGBT+ youth, generating income and entrepreneurship

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Pitch your solution.

DIGNA is an entrepreneurship and income generation platform focused on inclusion of black and the LGBT+ population, mainly the woman and trans people, but also indigenous and immigrant people, who are the most affected communities with employment opportunities and the digital divide, we connect people and their communities through a marketplace of products, services and knowledge of this community, most in the creative and technology area in addition to a platform for inclusion in the  formal labor market for youth through a talent bank where you also can create free-of charge a professional curriculum and find courses on tech,digital hard and soft skills, we generate impact through economic and productive inclusion, using the potential of technologies to create news jobs opportunities not just for individual but for their community. who faces almost the same reality in countries like Brazil, US, Canada or Europe.

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Film your elevator pitch.

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What specific problem are you solving?

Worthy is working to create not only income-generating opportunities and productive inclusion of black youth and the LGBT+ community, but also to break the cycle of digital exclusion that negatively impacts this population, through a marketplace where they can sell their products and services and knowledge to generate income from their own micro-enterprises but also from a platform connecting young talents to the formal job market, especially in the creative and technology sector, where they can create a professional curriculum/portfolio for free which can be downloaded and automatically be part of our talent bank connecting with companies that align with diversity and inclusion, listed by fortune as the 500 largest companies in the world, only Brazil where we were born 46% of the youth is unemployed, affecting primarily to black people where among the lgbt+ population, trans people and transvestites are 90% in prosti tution for not having a choice with immigrant people who cannot access the formal labor market, this same scenario is repeated in most of the world, especially in countries like the United States, where the black population is underrepresented, where 10% of the youth facing unemployment.

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What is your solution?

Using the potential of communication and internet technologies, DIGNA - Diverse Communities was created, the first employability, entrepreneurship and income generation platform for black and LGBT+ youth in the country, aimed at promoting diversity and economic inclusion and productive of this collective to professional opportunities and economic autonomy, we will create a marketplace of talents, services and products, generating income and value chains in the community as we generate inclusion in pro-diversity companies.

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Who does your solution serve, and in what ways will the solution impact their lives?

Our solution directly serves the youth most affected by inequalities in access to technologies and opportunities in the digital environment, as well as structural barriers to access education and opportunities, such as black youth and LGBT+, especially women, trans people, immigrants and local communities such as indigenous people, We were born because we understand the pain that we ourselves face when accessing jobs, facing barriers such as access to education, employment and that can be resolved with the creation of new economic opportunities like the one we want to create through Digna, where they can generate income from of their knowledge, products and skills and where they will also have support through a micro-fund for their projects, those who do not want to undertake can train in the technological and creative area and connect with partner companies through a talent bank.

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Which dimension of the Digital Workforce Challenge does your solution most closely address?

Provide more equitable access to the digital workforce for all, including those lacking connectivity, those who are differently abled, and those with undervalued talents
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Explain how the problem you are addressing, the solution you have designed, and the population you are serving align with the Challenge.

Black and LGBT+ youth are above all more historically affected by exclusion and lack of access to economic and educational opportunities that inevitably transfer to the digital age, as a way to reduce these gaps in access and use of technologies we are building Digna, our mission is in addition to working for the productive inclusion of this collective to professional opportunities in the creative and technology sector, the very creation of new value chains beyond the formal market, through its own marketplace with products and services, generating benefits in the community from the use of digital technologies .

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In what city, town, or region is your solution team headquartered?

Vancouver, BC, Canadá
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Is your solution already being implemented in one or more of the following ServiceNow locations (Australia/New Zealand, Canada, France, Germany, India, Ireland, Israel, Japan, the Netherlands, Singapore, the United Kingdom, United States), or are you planning to expand your solution to one or more of these countries?

My solution is already being implemented in one or more of these ServiceNow locations

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What is your solution’s stage of development?

Pilot: An organization deploying a tested product, service, or business model in at least one community.
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Explain why you selected this stage of development for your solution.

We are a social impact start-up, we are at the stage of building our technological solution which will be a platform, born in 2017 and already with a successful trajectory, we have already developed a pilot that ran in partnership with an LGBT+ NGO called TODXS and we connected 5 people to the market with the seed capital we received, this year we will launch our platform on a national scale, in Canadá, and our plan is that in 12 months we will be operating in US too.

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Who is the Team Lead for your solution?

Vitória Pinheiro Galvão, CEO and Founder

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Do you qualify for and would you like to be considered for the ServiceNow US Racial Equity Prize? If you select Yes, explain how you are qualified for the prize in the additional question that appears.

Yes, I wish to apply for this prize

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Explain how you are qualified for this prize. How will your team use the ServiceNow Digital Equity Prize to advance your solution?

Vitória is a young black and transgender activist who are the founder and executive director of DIGNA, since the beggining of her journey as an activist she is working to empower and improve the humans rights and need of particularly the black youth, most people who are LGBT+, indigenous and immigrants for her own story being marked by this experience, if we win the Service Now Digital Equite Prize we will use them to better develop our plataform who will be a user experience centred with too difentes parts, who are the marketplace and the plataform for education+job connection, and also to destiny part of the prize as the initial fund to provide our micro-entrepreneus with little grants to improve theirs business in the plataform. 

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More About Your Solution

Which of the following categories best describes your solution?

A new business model or process that relies on technology to be successful
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What makes your solution innovative?

The innovation in the use of digital technologies proposed by Digna is mainly in providing a safe space and visibility to products, services and knowledge of marginalized communities such as black, LGBT bodies, women and indigenous and immigrant people through a marketplace and a talent bank of connection to companies, in addition to leveraging the economic recovery of our society, based on the entrepreneurial shift and economic potential in the community, acting actively in the face of problems such as economic and productive inclusion and income generation for the most vulnerable and directly affected communities by the pandemic. The potential of digital technologies to face the effects caused by the pandemic, in addition to the long-term impact of initiating and providing opportunities for an entrepreneurial journey and from the 12 months of the platform's execution, the creation of a support fund for micro-enterprises, helping to establish itself and their businesses and to be a means of propulsion these powers

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Describe the core technology that powers your solution.

Our core technology is the creation of a plataform who will can be used in smartphones as an app but also in desktop as a site, that will use tecnology as a big data, and IA in the marketplace to help our users access and find their interessed things, working in suggestions, local areas and neigbhorhood, creating a experience to buy and help their community and for our plataform users as a talent bank who will be people subscribing to the talent bank and enterprises looking for talents a Bot who will help ours users creating a CV and for Enterprises a IA who will help filtrate and organize the profiles of candidates.

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Please select the technologies currently used in your solution:

  • Ancestral Technology & Practices
  • Artificial Intelligence / Machine Learning
  • Audiovisual Media
  • Behavioral Technology
  • Big Data
  • Software and Mobile Applications
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Select the key characteristics of your target population.

  • Women & Girls
  • LGBTQ+
  • Peri-Urban
  • Urban
  • Poor
  • Low-Income
  • Middle-Income
  • Refugees & Internally Displaced Persons
  • Minorities & Previously Excluded Populations
  • Persons with Disabilities
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In which countries do you currently operate?

  • Brazil
  • Canada
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In which countries will you be operating within the next year?

  • United States
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About Your Team

What type of organization is your solution team?

For-profit, including B-Corp or similar models

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How many people work on your solution team?

4

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How long have you been working on your solution?

2

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Your Business Model & Partnerships

Do you primarily provide products or services directly to individuals, to other organizations, or to the government?

Individual consumers or stakeholders (B2C)
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Solution Team

 
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