Solution Overview

Solution Name:

Iemarcoastprotection App

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One-line solution summary:

To prevent the resurgence of Covid-19 when guiding authorities and users on the status of the coastal zone in real time.

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Pitch your solution.

Desenvolva um APP que impeça o ressurgimento do Covid-19 ao orientar autoridades e usuários sobre o status da zona costeira em tempo real.

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Film your elevator pitch.

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What specific problem are you solving?

The outbreak of the disease caused by the new coronavirus (COVID-19) constitutes a Public Health Emergency of International Importance. 4,170,424 cases of COVID-19 (81,577 new in relation to the previous day) and 287,399 deaths (4,245 new in relation to the previous day) were confirmed by May 13, 2020. Scientific studies emphasize the importance of maintaining measures of social isolation. Public authorities need solutions to deal with the growing social isolation, because it is difficult to control the population to continue complying with some measures of social distance due to the SARS-CoV-2 coronavirus pandemic, mainly because many people ignored the limits of distance to the go to the beaches to enjoy the sun and the sea (Source: WHO.ORG; SCIENCEMAG.ORG; COMMONWEALTHFUND.ORG; COLLECTIVE HEALTH INSTITUTE).

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What is your solution?

Iemarcoastprotection App is the solution!  Iemarcoastprotection App it is a technology that uses the cooperation of artificial intelligence as a key to respond the emerging problems and threats to world health security, as well as to meet the global challenges of humanity, by sending and receiving, processing and organizing data to inform the status of the coastal zone in real time, in order to modify knowledge at a distance, monitor the charge capacity of shore and maintain social distance in order to prevent the resurgence of the disease by controlling the transmission of Covid- 19.

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Who does your solution serve, and in what ways will the solution impact their lives?

The Iemarcoastprotection App is intended for authorities to monitor the carrying capacity of the coastal zone and for the millions of users of Brazilian beaches to maintain social distance and prevent the resurgence of the disease by controlling the transmission of Covid-19.

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Explain how the problem, your solution, and your solution’s target population relate to the Challenge.

The pandemic resulting from the new coronavirus (COVID-19) changed people's routine, constituting a Public Health Emergency of International Importance and, to answer this problem, we decided to develop the Iemarcoastprotection App, a technological solution that is economical and safe, scalable and accessible that allows inform the status of the coastal zone in real time, so that authorities and communities around the world can prepare, detect and respond to emerging pandemics and health security threats.

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In what city, town, or region is your solution team headquartered?

São Pedro da Aldeia, RJ, Brasil
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What is your solution’s stage of development?

Concept: An idea being explored for its feasibility to build a product, service, or business model based on that idea
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Who is the primary delegate for your solution?

Paloma Ordiales - Post-graduated, Coord. at IEMAR.

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More About Your Solution

https://crowdlessapp.co

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If you have additional video content that explains your solution, provide a YouTube or Vimeo link here:

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Which of the following categories best describes your solution?

A new application of an existing technology
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Describe what makes your solution innovative.

O aplicativo Iemarcoastprotection organiza os movimentos de dispositivos móveis rastreados pela inteligência artificial em qualquer zona costeira e esse conhecimento gerado é comparado com dados sobre o fluxo de pessoas em uma área restrita, monitora a capacidade de carga e ajuda a manter a distância social em tempo real Tempo. Além disso, o aplicativo Iemarcoastprotection inclui guias adicionais com muito mais notícias (clima, acessibilidade, bandeiras do estado do mar, praia sem animais etc.).

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Describe the core technology that powers your solution.

O que fortalece nossa solução é a inteligência artificial ao rastrear os movimentos de dispositivos móveis em qualquer zona costeira de maneira automatizada, já que o algoritmo pode executar todos os filtros e análises de competência de um grande volume de smartphones em uma fração do tempo que levaria aos seres humanos .

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Provide evidence that this technology works.

Como evidência de que a tecnologia que queremos desenvolver funciona, citamos como resultado positivo o uso do Crowdless, um aplicativo que usa inteligência artificial para ajudar as pessoas que precisam sair de casa a ir ao supermercado ou farmácia e verificar antes de sair, se as lojas estão se enchendo de gente. Se houver muitas pessoas, os usuários poderão atrasar sua viagem até que ela fique menos movimentada ou ir a lojas menos movimentadas nas proximidades. (Fonte: crowdlessapp.co)

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Please select the technologies currently used in your solution:

  • Artificial Intelligence / Machine Learning
  • Software and Mobile Applications
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What is your theory of change?

O Iemarcoastprotection App é uma ferramenta tecnológica que, além de incluir guias adicionais com muito mais notícias (clima, acessibilidade, bandeiras do estado do mar, praia sem animais, etc.), informa o status da zona costeira em tempo real e essa habilidade tem a capacidade de influenciar e mudar nossa percepção do mundo, porque as autoridades poderão monitorar a capacidade de carga costeira e os usuários ganharão conhecimento para manter a distância social e impedir o ressurgimento da doença ao controlar a transmissão de Covid -19. Com isso, as comunidades no Brasil e no mundo podem se preparar, detectar e responder a pandemias e ameaças emergentes à segurança da saúde.

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Select the key characteristics of your target population.

  • Women & Girls
  • Pregnant Women
  • LGBTQ+
  • Infants
  • Children & Adolescents
  • Elderly
  • Rural
  • Peri-Urban
  • Urban
  • Poor
  • Low-Income
  • Middle-Income
  • Refugees & Internally Displaced Persons
  • Minorities & Previously Excluded Populations
  • Persons with Disabilities
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Which of the UN Sustainable Development Goals does your solution address?

  • 3. Good Health and Well-Being
  • 9. Industry, Innovation, and Infrastructure
  • 13. Climate Action
  • 16. Peace, Justice, and Strong Institutions
  • 17. Partnerships for the Goals
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In which countries do you currently operate?

  • Brazil
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In which countries will you be operating within the next year?

  • Argentina
  • Bolivia
  • Chile
  • Colombia
  • Ecuador
  • Paraguay
  • Peru
  • Uruguay
  • Venezuela, RB
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How many people does your solution currently serve? How many will it serve in one year? In five years?

Número atual de pessoas que estamos servindo: ZERO

Número de pessoas que queremos servir em um ano: um milhão de pessoas

Número de pessoas que queremos servir em cinco anos: Milhões de pessoas

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What are your goals within the next year and within the next five years?

Queremos concluir o design e desenvolvimento do aplicativo Iemarcoastprotection até o final do ano de 2021, para que durante o verão de 2021-2022 possamos alcançar um milhão de instalações do aplicativo em smartphones no Brasil. Nossa visão é que, nos próximos 5 anos, teremos milhões de instalações de aplicativos em smartphones em todo o litoral brasileiro. E, para atingir metas e números, planejamos disponibilizar o aplicativo Iemarcoastprotection em serviços de distribuição de aplicativos digitais, como o Google Play Store, loja virtual do Google para telefones com o sistema Android, entre outras lojas oficiais que fornecem software desenvolvido para instalação em dispositivos móveis eletrônicos.

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What barriers currently exist for you to accomplish your goals in the next year and in the next five years?

A falta de recursos financeiros e conhecimento técnico para desenvolver o aplicativo são as principais barreiras que limitam o impacto do aplicativo Iemarcoastast no próximo ano. Posteriormente, o conhecimento cultural e jurídico internacional será de suma importância para expandir o crescimento do Iemarcoastprotection App na América Latina, durante os próximos cinco anos após a implementação do aplicativo.

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How do you plan to overcome these barriers?

Inicialmente, nosso maior recurso é a motivação, o combustível que temos para permanecer ativos, como parte integrante e importante do processo de solução de problemas. Manter uma visão positiva também tem sido importante para manter nossa organização viva e é isso que nos leva a estar aqui, agora.

Pensamos em superar as barreiras do empreendedorismo ao trabalhar com outras pessoas, por meio de orientação específica, suporte financeiro, espaço físico, acesso a redes, compartilhamento de carteira de clientes, entre outras oportunidades, para desenvolver o aplicativo Iemarcoastprotection e fazê-lo crescer. Além disso, ao participar dos Desafios Globais da Solve, podemos nos engajar com comunidades de colegas, financiadores e especialistas para ajudar a melhorar nosso trabalho, por meio do programa de nove meses da Solve, receber orientação e aconselhamento estratégico das redes Solve e MIT, participar do Solve no MIT , o principal evento anual de maio e receba acesso a mais de US $ 1,5 milhão em prêmios em financiamento para os desafios de 2020.

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About Your Team

What type of organization is your solution team?

Nonprofit
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If you selected Other, please explain here.

O que outras pessoas estão dizendo

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How many people work on your solution team?

Three (03) people work full time in the process of creating the Iemarcoastprotection App.

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How many years have you worked on your solution?

Three (03) months

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Why are you and your team well-positioned to deliver this solution?

PALOMA ARIAS - Undergraduate in Environmental Management Technology, has a postgraduate degree in Environmental Sciences in Coastal Areas from IFRJ, is Coordinator of Environmental Education Projects at IEMAR and responsible for the idea of creating the Iemarcoastprotection App.

ROBERTO PIRES - Graduated from the Escola Superior de Propaganda e Marketing, has over 40 years of profession in the field of advertising and marketing, is the Vice President of IEMAR and works as an assistant in the creation of the Iemarcoastprotection App.

OSNI GUAIANO - Professor with MBA in Projects at FGV, he is the President of IEMAR and works as an assistant in the creation of the Iemarcoastprotection App.

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What organizations do you currently partner with, if any? How are you working with them?

The impact of the Iemarcoastprotection App in preparing, detecting and responding to emerging pandemics and threats to global health security.

 

The problem:

The outbreak of the disease caused by the new coronavirus (COVID-19) constitutes a Public Health Emergency of International Importance. It is estimated that there are about 4,170,424 confirmed COVID-19s in the world (81,577 new compared to the previous day) and 287,399 deaths (4,245 new compared to the previous day) by May 13, 2020.

 

The solution:

Develop a technology that helps prevent the resurgence of Covid-19 when guiding authorities and users on the status of the coastal zone in real time.

 

Market opportunity:

In 2019, global smartphone app revenue grew by 22.9% in the last 12 months, compared to the same period last year.

In 2015, applications generated revenue of approximately $ 69.7 billion and that number is expected to triple by 2022.

Doubles the number of apps that earn more than 20 thousand dollars in Brazil.

 

Institutional partnerships:

Ministry of the Environment - MMA;

State Environment Institute - INEA;

Costa do Sol State Park - PECS

Secretariat of Environment of the Municipality of Cabo Frio, RJ.

 

Partnership objective:

Provide the authorities with knowledge to maintain social isolation in coastal areas;

Increase awareness of coastal zone users to prevent Covid-19's pandemic resurgence;

Increase knowledge, improve the behavior and practical skills of authorities and users in managing emerging pandemics.

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Your Business Model & Funding

What is your business model?

Modelo de receita baseada em anúncio.

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Do you primarily provide products or services directly to individuals, or to other organizations?

Organizations (B2B)
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What is your path to financial sustainability?

Our search for financial sustainability to keep the business running is based on advertisements, when attracting the millions of users who enjoy the approximately 8,5 00 km of coastline in Brazil.

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Partnership & Prize Funding Opportunities

Why are you applying to Solve?

Superar as barreiras do empreendedorismo ao trabalhar com outras pessoas. Ter acesso a orientação específica, suporte financeiro, espaço físico, rede, compartilhamento de portfólio de clientes, entre outras oportunidades, para desenvolver o aplicativo Iemarcoastprotection e fazê-lo crescer.

Além disso, para participar dos Desafios Globais da Solve, envolva-nos com comunidades de colegas, financiadores e especialistas para ajudar a melhorar nosso trabalho, através do programa de nove meses da Solve, receba orientação e aconselhamento estratégico das redes Solve e MIT, participe da Solve no MIT , o principal evento anual de maio e receba acesso a mais de US $ 1,5 milhão em prêmios em financiamento para os desafios de 2020.

Ainda assim, porque se somos finalistas, podemos apresentar nossa solução na Final do Desafio Resolver, em setembro, durante a Semana da Assembléia Geral da ONU, em Nova York.

Com todas essas oportunidades em mãos, podemos responder efetivamente aos problemas que enfrentamos.

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In which of the following areas do you most need partners or support?

  • Solution technology
  • Board members or advisors
  • Marketing, media, and exposure
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Please explain in more detail here.

Precisamos de parceiros para que, sem grandes investimentos, possamos desenvolver o Iemarcoastprotection App para aumentar e aumentar nossa participação no mercado em que já operamos, penetrar em diferentes mercados, incluindo o internacional, e também poder contribuir para o crescimento e melhoria de processos e tecnologias IEMAR.

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What organizations would you like to partner with, and how would you like to partner with them?

Fundação Elevate Prize; Fundação Patrick J. McGovern; Walmart; Grade de Estado; Grupo Sinopec; Petróleo Nacional da China; Shell Holandês Real; Toyota; Volkswagen; BP; Exxon Mobil; Berkshire Hathaway; Nike; Capital One; Fundação Bill e Melinda Gates.

Para o financiamento completo para desenvolver o aplicativo Iemarcoastprotection, por outro lado, podemos oferecer a presença digital ao longo da vida do aplicativo.

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Solution Team

  • OSNI GUAIANO Prof., Instituto Escola Do Mar - IEMAR
 
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