Knack

Knack uses the power of AI, games, and predictive analytics to connect people to opportunity. 

Talent is distributed across the world and is everywhere. Opportunity is not. There are millions of people around the world who lack opportunities to better their lives through education, skilling, and jobs. 

Knack is a talent platform that allows people to discover their talent, skills, and potential through mobile games. The Knack team has experts in sciences (brain, behavioral, game theory), technologies (machine learning, gamification, AI) and come with significant experience in business growth and transformation. We have developed a highly innovative engine that can help understand individual behaviors showing high potential.These games are very rigorous psychometric assessments that also eliminate bias according to gender, age, race, and ethnicity.

Knack allows individuals to authentically signal their talents, skills, and potential, allowing them to access skilling and job opportunities. For employers, they will be able to identify the best possible employees regardless of demographics or education credentials. Knack will change the world by guiding people to their potential and creating more efficiency in the labor market. 

Knack Impact:

Global Bank Impact Study

Using their internal success metrics, this Global Bank examined the differences in Knack’s AI-powered talent identification and purely human-driven evaluation and selection. The inclusion of one of Knack’s 10-15 minute games produced The following outcomes:

• 139% increase in the percentage of high performing hires

• 100% decrease in poor performing hires

Global Financial Firm Impact Study:

Using internal productivity metrics, this Global Financial Firm compared the differences in call center hires using Knack versus purely human driven evaluation and selection. The results show Knack data enabled the employer to identify and hire stronger-fit talent and thus transform productivity and business outcomes:

59% increase in employee productivity 

We use a combination of sciences (brain, behavioral, game theory) and technologies (machine learning, gamification, AI) to reach out to opportunity youth and specific target groups in an unbiased manner. 

The 3 Knack mobile games engage players in a psychological state of 'flow' (optimal psychological experience) and create an incredibly immersive and engaging digital experience. Playing a game involves about 2500 micro-behaviours per game, including active and passive decisions, actions, reactions, learning, exploration, and more. As individual plays, Knack’s neural and behaviour science based algorithms process this micro-behavioural data stream to measure the strengths of the person’s behavioural skills, traits and potential.

Basis this framework, Knack has developed predictive data models that measure 35 specific traits, abilities, and skills and 90+ career potential.

5x the number of people, businesses, governments, schools, and colleges we work with. Also, on-board more skilling opportunities so people can connect to best-fit educational opportunities (we will soon be listing courses through edX and Salesforce Trailhead throughout our platform).

Scalability by deploying tactics (single user/one phone, multiple users/single device, non-smartphones for bulk aggregation)

Distribution - Direct (enterprise, education and skilling, social impact projects, Government) and Business partnerships (staffing firms, aggregator platforms, etc.); combination of B2B, B2C and B2B2C. 120 countries, enterprises in top 20 out of 50 high growth markets. All organic and by pull.

Essentially, we want to create a talent ecosystem within Knack where schools, skilling organizations, individuals, and employers can access talent/opportunities. 

We do not have a sales staff, so our in-bound leads are all through pull. We try to make the technology as accessible and easy-to-use as possible, which means that it can be easily deployed. Knack also has a proven ROI and one sign of our value is through repeat business. 

Knack has reached 120k people in 120 different countries across all walks of life. We also work with governments (State of Illinois, City of Berlin, Indian government), enterprise (AXA, Generali, BCG, RBC, etc.), schools (African Leadership University, Michigan State University, Lewis & Clark College, LUISS, Virginia Tech), foundations (Michael and Susan Dell Foundation), and many small/medium-sized businesses. They use Knack to improve their human capital including recruitment, talent development, diversifying their workforce, and connecting disadvantaged people to opportunities.

In the next 12 months, we want to serve 2.5 million people and 10 million people in the next 3 years. We aim to use technology innovation to tackle the most pressing social and economic challenges of our time: create pathways to education and employment opportunity, alleviate poverty, reduce inequality, and foster inclusion. Knack's technology makes all of this a reality and as we bring in more stakeholders and partners, we are able to connect more people to opportunities and create an equitable talent market. 

The Knack team has experts in sciences (brain, behavioral, game theory), technologies (machine learning, gamification, AI) and come with significant experience in business growth and transformation. Our team members also bring top domain expertise in innovation strategy, data science, software engineering, game design, user experience design, corporate human capital, and higher education.

Enterprise-level pricing for yearly Knack subscriptions (based on volume of data)

Self-service pricing starting at $1 per Knack (data point) per candidate

We also develop custom data solutions for organizations called Ultraknacks.

Our self-service model gives us nearly unlimited potential for expansion as Knack is an affordable solution that provides cutting-edge technology to businesses and organizations of all sizes. 

Solve can help Knack accelerate our growth into a variety of sectors and would also allow us to explore opportunities with a well-resourced research university. This collaboration would also allow us to connect to a community of dedicated social entrepreneurs to get feedback about Knack.

-Communicating the value proposition of Knack to the public (particularly the science and ROI/impact)

-Build data-centric impact reports that highlight the impact of Knack. The opportunity to generate more impact validation reports is really integral to gaining buy-in for Knack.