Someone Somewhere

The Problem

One out of every 25 people in the world is an artisan living in poverty. There are more than 12 million artisans in Mexico alone, with over 70 percent experiencing poverty or extreme poverty. Mexican artisans face difficulties bridging the online and physical worlds and successfully accessing the modern marketplace.

The Solution

Someone Somewhere's model allows artisans to increase their monthly income by 300% by tying their crafts to high value products, solid sales channels, and a well recognized brand. Their in-house team learns each artisans technique and uses market data and trends to design marketable products together with the artisans. Artisans make the handmade elements of each product, and Someone Somewhere assembles all materials in specialized workshops. Artisans' products are sold online and across five stores.

Stats

Someone Somewhere has provided employment to 3,000 artisans, connecting their handcrafted work to global markets.