What is the name of your organization?
BeBlocky
What is the name of your solution?
BeBlocky: Coding Made Easy
Provide a one-line summary or tagline for your solution.
A gamified programming learning platform for Ethiopian kids- online, offline, and in-person.
In what city, town, or region is your solution team headquartered?
Addis Ababa, Ethiopia
In what country is your solution team headquartered?
ETH
What type of organization is your solution team?
For-profit, including B-Corp or similar models
Film your elevator pitch.
What specific problem are you solving?
Ethiopia’s digital transformation is held back by a lack of foundational tech skills. In Ethiopia, less than 1% of students graduate with basic programming knowledge. Most schools lack computing infrastructure, trained teachers, and contextually relevant curricula. These barriers disproportionately affect rural and low-income communities, where mobile devices are more common than computers. Without accessible coding education, millions of young people in Ethiopia and the rest of Africa risk being excluded from the digital economy.
What is your solution?
BeBlocky is a gamified app that teaches coding through gamified, offline-compatible, and culturally relevant lessons. It integrates AR for engagement and uses AI to personalize feedback and learning paths. We have a web that enables children aged 5–19 to progress from block-based coding on our mobile app to real-world programming, whether online or offline. We have a physical learning center, Yenetta Code, that offer hands-on training in coding, robotics, and 3D modeling.
Who does your solution serve, and in what ways will the solution impact their lives?
We serve youth aged 5–19 in Ethiopia, with a focus on girls and rural students. Many of them have never seen a coding class or computer lab. BeBlocky provides access to foundational digital skills using smartphones. Yenetta Code centers offer practical exposure. Our solution boosts confidence, future employment readiness, and problem-solving abilities. By supporting local educators and embedding localized content, we create a sustainable model that helps schools, students, and communities thrive in a digital world.