MIT Solve

Solution Overview

Solution Name:

Molèn Creative Academy

One-line solution summary:

Education of women with initiatives for better access and opportunities in the workforce.

Pitch your solution.

- Molèn Creative Academy was founded since data (Balkan Countries) is showing a growing gap between men and women's participation in the digital sector in education, career and entrepreneurship.

- Molèn Creative Academy created 6 months academies that will equip women digital best practices and principles from experts who have extensive real-world experience in the field. All the participants are having a chance to work for live campaigns in MCA'S partner companies.

- MCA's programs give participants the skills for better access and opportunities in the workforce.

- After completing the academies, MCA's women will have a chance to receive internships in the biggest and successful companies in the Balkan Countries that are already MCA's partners (Philip Morris International, Telekom Serbia, Coca - Cola, McCann, New Moment).

What specific problem are you solving?

Data trends and qualitative analysis suggest that gender inequality in the digital sphere is essentially a result of the persistence of strong unconscious biases about what is appropriate and what capacities each gender has, as well as about the technologies themselves which requires a fundamental cultural change.

Molèn Creative Academy is giving 15 scholarships per semester to encourage women to take digital education in order to reduce this statistics over time and to help them to adapt to the needs of the digital age.

What is your solution?

MCA is helping women to get the right skills in the field of tech, design and innovation through programs that are developed by industry experts, in order to succeed in the chosen field.

Who does your solution serve, and in what ways will the solution impact their lives?

Young women (18-25)

Women that want to upskill, or simply learn about new fast-changing technology

Which dimension of the Challenge does your solution most closely address?

Increase the number of girls and young women participating in formal and informal learning and training

Explain how the problem, your solution, and your solution’s target population relate to the Challenge and your selected dimension.

Data trends and qualitative analysis suggest that gender inequality in the digital sphere is essentially a result of the persistence of strong unconscious biases about what is appropriate and what capacities each gender has, as well as about the technologies themselves which requires a fundamental cultural change.

Molèn is committed to the progress of all young women with initiatives for better access and opportunities in the workforce.

In what city, town, or region is your solution team headquartered?

Belgrade, Serbia

What is your solution’s stage of development?

Pilot: An organization deploying a tested product, service, or business model in at least one community

Who is the primary delegate for your solution?

Monia Pljakic - Founder and CEO