ClikOffice: Managing Agribusinesses
Problem: Youth unemployment is a growing challenge and a threat to socio-economic stability, hence causing the rise of poverty in Uganda. It is complex for youth farmers to network, access finance, information and mentoring.
Solution: ClikOffice enables collective farmers to create virtual offices in order to easily access support networks, inputs, self-coaching modules, links to new and existing markets, manage and monitor their savings together. It has an intelligent data processing and visualization module that uses machine learning technology to know the behaviors of different products in different markets, hence identify the ones that are most marketable.
How are we changing the world? With ClikOffice, we are unlocking the potential of farmers to promote entrepreneurship globally through cloud, machine learning and information technologies. They will remotely manage their businesses, savings and connect together with various support networks to promote their businesses for social-economic transformation, leading towards a poverty free world.
In Uganda, more than 75% of the population is below the age of 35, with the country having youth unemployment rates at 6.5% and 13.3% in Sub-Saharan Africa. Research shows that youth unemployment is a growing challenge and a threat to socio-economic stability, hence causing the rise of poverty in Uganda.
If entrepreneurship is greatly promoted among the youth, decent work will be created for them both as means of self-development and as job creation for others. Research shows that 5.8% of the Ugandan youth are entrepreneurs. Unfortunately, as the number of farmer entrepreneurs rises, it is complex for them to network, access finance, information and mentoring. These four pillars are critical in the modern-day entrepreneurship. The impact of COVID-19 pandemic has also caused complexity for farmers; to train and share information with extension workers or fellow farmers, to access agricultural inputs, financial support, market for their produce, to monitor their transactions and savings because a number of them are rudimentary keeping money in boxes in their homes.
With the current growth of cloud ecosystems, machine learning and IT connectivity, farmers urgently need to embody the virtual world in order to develop and be financially inclusive.
ClikOffice product has the following components:
- Virtual office (group) registration: Enabling a farmer to create a virtual office in the platform and then invite other farmers to join the group.
- Connectivity: Connecting farmers with each other and support networks so that they can share business information and build trusting, respectful relationships through effective communication.
- Mentoring: Access to self-coaching modules such as videos, cartoons and text tutorials in order to acquire knowledge to improve productivity.
- Virtual product catalogs: group farmers can create virtual product catalogs for e-commerce.
- Funding opportunities: farmers can connect to various donors/funders globally for financial support.
- Business management: group farmers virtually manage their business transactions for cost-benefit analysis.
- Links to markets: farmers access new and existing markets
- Data processing and visualization: uses machine learning and dynamic reporting tools to know the behaviors of different products in market, hence identify those that are most marketable. Enables informed decision-making in production.
- Financial Inclusion: group farmers can manage and monitor their transactions and savings together. Thus, the rudimentary way of keeping money in boxes and in people’s homes is replaced with a more secure, reliable and easy way.
ClikOffice serves youth farmers, extension workers, customers, donors and suppliers of agricultural inputs. The platform has grown to 400 farmers in Uganda and 8 extension workers. Farmers can apply for grants from donors/funders globally, share information among themselves and discuss about issues that affect them. They access improved inputs, mentorship, and support networks to improve productivity, hence they are self-employed and have created more than 100 jobs for others. Farmers are financially inclusive through managing their savings together for socio-economic transformation, contributing to the end of poverty. Extension workers use the platform to provide advice to farmers, respond to their queries. Customers can order for products in the catalog.
We conducted four participatory design sessions on different days in different farmers’ communities. Sixteen (16) participants were randomly selected among farmers and divided into four groups (four participants each) in which we (researchers) acted as the facilitators for each group. Participatory Design (PD) enabled the farmers to become part of the design team as well as the test team to test the usability of the ClikOffice platform. Using simple interviews, we asked them to think about their normal day-to-day operations in their agribusinesses in order to identify the user requirements.
- Enable small and new businesses, especially in untapped communities, to prosper and create good jobs through access to capital, networks, and technology
With our tech-driven platform, over 1 million youth farmers are predicted to have created virtual offices to manage their small and new businesses and savings together, to access agricultural inputs, funds, support networks, self-coaching materials and more links to markets globally by the end of year 2021. In so doing, they will be employing themselves, and more productive to prosper. They will also be creating good jobs for others, hence solving the challenge of youth unemployment, which has been causing the rise of poverty in Sub-Saharan Africa, particularly in Uganda.
- Prototype: A venture or organization building and testing its product, service, or business model
Founder and CEO