HomeArt.CV-A culture, in one house.

One idea is to create an ArtArt CV - to develop a national online platform of exclusive, unique and creative products.

In an increasingly automated world, our mission is to connect as people in e-commerce, cross-border sales.

HomeArt CV will be a house of creativity, projecting our Cape Verdean producers to a level of:

Product disclosure, National sales and international markets, search for raw materials and tools / work tools; besides the possibility of interaction with other cultures.

With HomeArt's CV, he wants to connect millions of people in search of something extraordinary, made in Cape Verde, and thus generate income and concrete products for national arts, especially as the most disadvantaged….

In addition to supporting formalization and social security.

HomeArt CV - a culture in a home.

Cape Verde, a country that depends on tourism, immigrant remittances and foreign aid, the impact of the pandemic is devastating in this isolated country with few resources in GDP.

According to authorities, an unemployment rate may exceed 20% in the coming years and is already causing pain. The project's objective is to develop a virtual platform that meets the need to expand business associated with the artisanal world, as sales are more in the local market, where this platform will expand to the global market and consequently bring more economic profitability to the products.

Expand the sector and its viability for sales, in a medium that offers greater exposure of its products and a broad market that could not be reached without the help of this HomeArt CV tool, in addition to reducing operating costs.

The choice to develop an e-commerce tool is justified by directly connecting buyers and sellers, eliminating time and place limits (anywhere).

After an observation of the current marketing tools, it was found the need to create a project that achieves the goal of the artisans, transmitting to the consumer a quality of the product and giving it relevance on the details that set it apart.

The online platform (marketplace) offers tools for the creation of all stages of purchase and sale for its users. The most advantageous of product marketing, the expansion to global forums, the dissemination of our culture and the creation of applications for producers that use only the local market are insignificant.

It will work as follows, the artisans responsible for making their products and making available within the platform. Since then, they have started to publicize their images, from a marketing perspective to customers.

Just as we are going to have a team of technicians from the area to support, taking into account that artisans are people with difficulties in terms of ICTs, we have the idea of socializing with artist communities.

Another issue is to try partnerships with the city authorities to support them in enrollment and small training courses.

Because I had a good work experience with the promoters of micro and small companies, mainly those on the island of Santo Antão, found throughout my technical assistance actions, this need to open up horizons and channels for disseminating the pieces of our artisans, locally it depends on tourism that is totally blocked due to the closing of borders, phase a covid-19.

The moment when tourism is zero, which implies sales also in that perfection. Cape Verdean craftsman, almost, young, vulnerable men and women heads of families, who depend a lot on these small business niches. The tourist no longer comes to visit us, but we will meet them wherever they are in these technologies, something little explored in Cape Verde.

The solution is in line with good jobs and tourism, as we live difficult times in the country and in the republic, banned by islands, or that creates economic barriers and population flow.

At the moment some islands are quarantined in the pandemic phase, many unemployed in a non-industrialized country. I think that making land, from the resources that we have, earns our bread and trying to make it independent of countries is something smart for the future, which is uncertain. The pandemic challenge is global and we have this internal solution.

• A pioneer in Cape Verde, we are a country linked to the information network, but these platforms are still barriers, taking into account as suspicions due to the lack of knowledge of the background of the technological world.
• Addressing the Cape Verdean and international audiences, we are going to the foreign market, taking images and art from the German borders.
• Easy platform model with innovative and differentiated concept in the Cape Verdean market
• Promotion of entities and / or people who own products in different areas of handicrafts
• The big difference is that it will have a large audience from an audience interested in crafts. With that, an artisan brand gains a lot of visibility for free. This market also offers advertising plans, where you pay for prominence.
• With just a Smartphone, Tablet, Computer, Laptop, with Internet connection, anyone can sell and buy on the Internet.
• The HomeArt CV Platform shows as an intelligent solution to convey each part used, displaying photos and descriptive texts that bring the consumer closer to the object of desire.

ONLY WITH A Smartphone, Tablet, Computer, Laptop, With Internet Connection, ANYONE CAN SELL AND BUY ON THE INTERNET. What others are sayingSee more

Our solution will be an online platform (market), website, digital, on the internet. We will operate in three models, Marketplat, Long Tail and Bait and Blue. Also digital marketing strategy, use the blue ocean strategies.

HomeArtCV and the platform will bring together all consumers and producers in a home, depending on the internet to function, since we are in a country where the majority of the population has a mobile and internet access

On the internet, there are also several places to export your products, they work in a similar way to physical spaces, with a difference on the internet or the cost is much lower and your store is open 24 hours a day, 7 days a week, in addition, as barriers are much smaller: you can sell to people in different cities, states and countries much more easily, just prepare for it.

Many examples of these platforms around the world, inspire me a lot, cases of the Etsy platform, Handmade by Amazon, Elo7, Tanlup, Que Barato, Mercado Livre, among others. In fact, I am researching the following possibilities of globalization and living in the country of the third world, nothing better than the reverse for international borders through a click.

These factors make the platform simpler, like a simple store window, a transformation into the buying and selling tool itself.

Today's world and as today has focus and non-digital attention, those who are not digital may be late and in need of monitoring development, especially now with this pandemic of COVID 19, many people who take their products to the digital world, this will help people to access via internet and abroad, increase sales volume. Where anyone can sell to the corners of the world, in short, opportunities to sell are endless.

The initiative of this platform will expand to the global market and, consequently, bring more economic profitability to our customers.

HomeArt CV, whose main impact is ease of access, costs producers and the arts zero, in addition to permanent exhibition and product updates, registering and executing a trade as people.

With a COVID-19 pandemic and a state of emergency, exhibition halls are closed and artisans at home. The artisans now have a great challenge to face, to overcome this crisis with great creativity, and to prepare for after Covid-19, according to studies of tendency to remain in a prolonged period.

Contribute significantly to the income of young people, or that reveals a decisive factor in the loss of juveniles, some of them, precisely because of a lack of professional occupation.

Increase the profitability of the arts and art producers in Cape Verde and encourage other industries to expand across the technological world.

In the first year

5 direct jobs - (3 women 2 men)
platform intends to register 6000 national arts and producers.
Representatives in the country's municipalities (22 people partially employed)
In 5 years

About 15 thousand producers at national level,
8 people in direct employment (inside the office)
Part time can increase to 30 people

Helping artisans not to be so dependent on state sponsorship or funding,Helping artisans to live from their art, diminishing, at times, they lack that entrepreneurial spirit, capable of autonomizing.

Create an alternative for extra income generation

Decrease in the unemployment rate and become a pedagogical vehicle capable of promoting Cape Verde's economic growth

Better outflow and consequently product dissemination in the national and international market,

Create networks of contacts across borders, customers and partners;

Gather or as many as possible registrants willing to sell online;

Encourage the expansion of the craft sector through online sales tools,

Attract target audience to the website.

Generate customer trust and loyalty.

Meet expectations regarding delivery time, price and quality of the product and services.

Coordinate partner network - leverage business and collaborate in the customer relationship network.

Flexible, robust and planned infrastructure - to increase growth rates and, at the same time, resist the period of confidence building.

To achieve the projected data, a team will be created to work with peacemakers and socialize the idea with local communities and statistics, disseminate social networks, television radios, links, partnership agreement with the Ministry of Culture and Creative Industry, public health centers. art and design from cape verde, city halls, cape verde post office, employment centers, national companies, banks.

What others are sayingSee more

The barriers are vast, starting with the Internet, which is still very expensive in the country, lack of more digital markets in rural areas, even in terms of computer equipment (PC, tablet, mobile) are imported and at high prices.

The very talk of digital culture within the community of artisans and the target population in general, distrust of digital platforms in the field of payments;

The low level of education and, consequently, the difficulties or limitations in logging on to the platform, barriers in terms of transport, to top it off, due to the situation of the pandemic of the covid-19.

Partner in order to obtain special prices for communication with communication operators in the country; we have a digital square, mainly in urban areas where it facilitates some work; socialization meetings, promotional videos, blogs, that is, an aggressive advertising strategy (captivating in terms of increased income and a solution to resolve unemployment); Access to the platform free of charge, special agreement or partnership with the post office and bank, which are essential for sending and transferring money. Digital payment is undoubtedly the best way, and to which to identify partners for the service, we already have some services in this area in the country.

Digital payment is undoubtedly the best way, and to which to identify partners for the service, we already have some services in this area in the country.

O que outras pessoas estão dizendo

I intend to recruit for:
5 direct jobs - (3 women 2 men)
Representatives in the country's municipalities (22 people partially employed)

Because I had a good experience working with promoters of micro and small companies, mainly the island of Santo Antão, found throughout my technical assistance actions, this need to open up horizons and channels for the dissemination of the pieces of our artisans, depends locally of tourism that is totally blocked by the cause of the closing of the borders, phase a covid-19.

For having worked on cooperation projects linked to the tourism and culture sector, financed by the European Union and Camões. It intends to reinforce a team with young graduates looking for a job that demonstrates motivation, innovative, dynamic and proactive that intends to be a reference in the Cape Verde market and add values to millions of people.

Work with selection combinations in the arts sector to reinforce the experience and exchange ideas in the sector.

As previously mentioned, intending to work in partnerships, such as Municipal Municipalities, Statistics, Ministries of Culture and Tourism, Family and Social Inclusion, that is, all sectors of the sector.

The model is based on Marketplace (virtual store with this, small companies / artisans, who would have a hard time entering the market, gain visibility and manage to expand their lives through the image and the mass of visitors, and segment the market). The population served in this case, the promoters of the pieces (artisans), will have a space with all the conditions to sell their products, and expand the clientele. HomeART CV's Marketplece platform simply earns a commission on sales. Service provided is the parts of the artisans, but also the provision of services in terms of painting and other areas for purposes. We will register all the artisans interested in the platform, make the disclosure, marketing of the pieces and the service available, hence, by raising the client's interest, we serve as an intermediary for the connection between the artisan and the client. Payments are made online and in person, depending on the type of circumstances, the distance to ease of payment.

The artists / artisans in Cape Verde need the platform to not only depend on the national market, but also the Cape Verdean community and the people of the world will have the opportunity to interact with other cultures, obtain their pieces from the African continent, especially Cape Verde. . The logistics or shipment of the parts will be by post for cases outside the country.

After the implementation of the project, sustainability will depend on the revenues, that is, the sales commissions for each piece of art. For a virtual store, as long as not on the internet I will not have great costs, that is why I opted for the virtual platform, something little explored yet in my country and in the island of Santo Antão in particular. Fixed costs are linked to communication, in this case the internet, phone, but this is something I can handle from my phone or with a tablet at home. The contract with a collaborator in different parts of the country to represent and work on the platform will also have a special contract that will depend on your skills, the proactivity of getting customers and making sales, that is, everyone will help everyone, each with their own part for the good of all. Hence, the bet on disclosure, marketing is fundamental.

One of the reasons for enrolling in solve is to try first-hand financing for the project, as it is otherwise difficult. The willingness to implement the idea is overwhelming, but a barrier is the initial funding. Via banking as previously mentioned is an alternative, but to issues that surpass me considering that I am not a company, many barriers to the bureaucratic level I cannot overcome. The solve in addition to support in the search for funders, I can receive guidance accompaniments beneficial to the implementation of the idea.

O que outras pessoas estão dizendo

The partnership will be with local council entities, local organizations and associations, ministry of culture, craft center

O que outras pessoas estão dizendo

O que outras pessoas estão dizendo

The award is for the implementation of the project, I am a professional with a higher education in the area of business management, which has tools and skills for good value management and to realize the dream of being able to help other people. The experiences they have in investment projects also give me some support in terms of knowledge in the area. If I become a donor contemplated with the value, first I would hire technicians to work on the elaboration of the platform and I would start the socialization of the idea with the local entities and the Cape Verde artisans

O que outras pessoas estão dizendo

O que outras pessoas estão dizendo