Save

We are applying for the elevate prize because we want to provide more safety for women and children, who are regularly victim of assaults, kidnapping, and other safety issues. With this prize, we will give more peace of mind to women, to parents of children, to people living in these areas, by letting them know that some people are watching after them when they need it. The prize will be used to improve our app, to make it more relevant to current safety situations faced by women and children, build it on iOS and work on connected watches with more ingeneers, get more feedback from people living with that feeling of being unsafe, to know how we could help them more, and working on it. We will also spend more time in uncovered areas, to improve the app working without internet, as many areas still don't have internet. We dedicated ourselves to building a safer world.

In 2014 i was sent in the Far North Cameroon, when the boko haram terrorist group was just starting bombing, kidnapping and murdering people. It was very stressful for women and children mostly, who were permanently targeted during assaults to be kidnapped or rapped. When these kidnappings happen, there were no place to start from, no track records. But i single woman with a phone with a safety app could change the issue. When you are assaulted, you have no time left to call or text for help. But there is a better way to do it than calls or text. 

We realised that people, even for safety, are uncomfortable with permanent location sharing. So, we built our app in a social way, with contextual safety features. Because we believe that real time location is a data we always need or share, and we want to make people more comfortable with it. Being safe should not feel like being spied. 

According to UN Women:
- Worldwide, 35 percent of women have experienced physical and / or sexual violence at least once
- Calls to emergency numbers have been multiplied by five in some countries
- Less than 40 percent of women who experience violence seek help in one form or another

Save aims to offer some peace of mind to women, children, people in unsafe areas, and to their families. We have developed a real time location app on which people can see in real time where their loved ones are, send and receive specific alerts for assaults, kidnapping or dangerous areas to your people and also people close to you at that precised moment. We are also working on connected watches to monitor heart rates, and to learn how to differenciate the haert rate during an assault or a training for example, with other parameters.

When we started working on this problem, we took several months to benchmark real time location apps and safety apps. Most of safety apps just do a few things: sharing location with some safety features. We are not building a couple of features, we want to create a feeling. Opening an app will let you know where the people you care about are, how they are spending their day, if you will know in real time where and when they may face a perilous situation. It will make you feel safe knowing that your watch can notify people around you. That is what we want every user to feel all day long. So, Save is more than a safety and location sharing app. To be safe, you don't need to contiuously share your location. On Save for example, you can hide your location, but as soon as you have a car crash, or you trigger an alert, your location is automatically turned on to let your loved ones know where you are to rescue you. Save is peace of mind for women and parents.

Step one: collecting feedbacks from women, children, people living in unsafe areas, and from people already using a safety app. By knowing what they need and how they need it, we could more easily reach a product market fit, with an app having an impact on how they do stay safe, to reduce the number of children kidnapped and women assaulted

Step two: working on the app to improve features such as car crash detection, or offline app, with all the tools we have (design thinking, lean startup), to keep close to the problem we are trying to solve, and to deliver it in a way it helps concretely people. 

Step 3: communicating and targeting commuities: we want our growth to be organic at the beginning, to be sure that people really find value on what we do.