What is the name of your organization?
Lucrefy
What is the name of your solution?
Lucrefy
Provide a one-line summary or tagline for your solution.
Lucrefy helps to control small companies's finance figures, such as profits and cash flow, using simple text messages via WhatsApp and Telegram.
In what city, town, or region is your solution team headquartered?
Sao Paulo
In what country is your solution team headquartered?
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What type of organization is your solution team?
For-Profit
Film your elevator pitch.
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What specific problem are you solving?
Small companies have a high rate of mortality, with a maximum of three years of existence. Among the reasons for a high number of companies closing doors, the lack of financial control is one of them. Currently solutions require finance knowledge or Excel skills, or are complicated to be used.
What is your solution?
Lucrefy supports micro and small companies to control their finance numbers via WhatsApp or Telegram, using simple text messages. Lucrefy merges the usability, easy to access, and customer familiarity of such apps (available in more than 90% of mobile phones in several countries) with artificial intelligence to organize companies' figures. Lucrefy is a finance chatbot that uses messaging apps, APIs and AI to provide finance control using ordinary text messaging, taking advantage of NLP (Natural Language Processing), transforming common messages into financial statements and commands control. Lucrefy works by translating sentences users share like "paid 100 products" or "sold 400 debit" or "profit", and providing graphics and analysis of the business. There is no need to use Excel software or expensive and complex finance solutions.
Who does your solution serve, and in what ways will the solution impact their lives?
This solution supports micro and small business owners who often lack financial management skills. In Brazil alone, more than 10 million companies were created in the past three years, many generating under US$3,000 per month — often below US$500. Most of these entrepreneurs rely solely on smartphones, especially WhatsApp, rather than computers. Many are first-time business owners with limited time, financial knowledge, or access to digital tools; notably, women represent about 70% of this while also managing household responsibilities.
Lucrefy provides a simple chatbot that helps entrepreneurs track expenses, understand key financial indicators, and organize business data in under five minutes daily using familiar messaging apps. This is particularly valuable where personal and business finances are often mixed, making profitability unclear.
By offering intuitive financial control without technical expertise, Lucrefy delivers accessible digital support through a widely used platform in Brazil, promoting clearer financial visibility and more sustainable small businesses.
