MyBasura Tracked and Recycled

The market for waste management and recycling services is growing rapidly, with an increasing number of households, schools, and businesses looking for eco-friendly solutions to reduce their environmental carbon footprint. According to a report, the global waste management market is expected to reach $530 billion by 2025.

FACTS  :

-Philippines is fourth in 2022 garbage disposal polluter in Southeast Asia and world top ocean dumper. In 2020 study, approximately 2.7 M of metric tons of plastics collected every year. However, based on 2022 data from 2022 to 2025 it is estimated Philippines will generate a total waste of 92M tons in total.  The huge difference in tons is partly due to the increase in healthcare waste and having a high garbage collection rate in Southeast Asia is an indicator of how plastics are over-used and improperly disposed of. (EMB)

-In 2020 World Wildlife Fund reported that 35% of Philippine plastic waste goes to the environment and 33 % were collected and disposed to the landfills and that less than 10% were being recycled. IN 2018 report showed that 74% of plastic collected ends up in ocean.

-In another study only 40 to 85% of wastes are being collected depending on the Local Government Units implementing programs. The remaining percentage are disposed of improperly. In Metro Manila 85 % are being collected but in other cities and municipalities  especially the provincial areas as low as 40% is the collection rate and again only less than 10% are being recycled.

COMMUNITY PRACTICES  :

Filipinos are noted to be resilient but lack awareness and understanding of the effects of improper waste disposal.  Local Government Units may have implemented programs in compliance to RA 9003, otherwise known as the Ecological Solid Waste Management Act of 2000 but still have been found to be ineffective. 

The lack of discipline and awareness of one’s carbon footprint to the environment has to be addressed.  The single used plastics and the home consumable products in sachets are one of the factors.

PERSONAL EXPERIENCE  :

Decluttering our belongings end of March 2023 as we need to transfer to another condominium, we realized we have accumulated 4 large size garbage bags containing microwavable food plastics over the last 2 years alone.  As a mother I maybe a hoarder as I intend to have them reused but at this point its no longer necessary to have them brought to our new residence.  And so, I sourced for a recycling facility in our area as there are other items need to be disposed of.  I realized looking for a recycling facility that truly process the items in our area is a challenge.  

With my personal experience we realized there's a huge gap between the national laws on Ecological Solid Waste Management and the policies of the Department of Environment and Natural Resources towards the implementing agencies which is the Local Government Unit in reaching out  as to the disposals of the public-the households and establishments in particular.

MyBasura in itself connotes ownership, responsibility and accountability.

MyBasura (MyWaste/MyGarbage) is an online platform and programs targets households, schools, and businesses that are looking for a convenient and efficient way to manage their waste and contribute to a sustainable future. Our site offers users the ability to select their preferred waste recovery service provider, which gives them greater control and flexibility over their waste management.

Our online platform and programs intends to lessen the gap between households and the waste collecting contractors; the collecting contractors normally are also the ones doing the segregation (recyclable and disposal to landfills) and another contractor transporting to recycling facilities and landfills.

Product and Services (Innovative and Tech-based Solution) :

Our platform offers a simple and easy-to-use mobile and web-based application that connects users with local waste recovery service providers. It allows users to schedule pickups, select the type of waste they need to be collected, and choose their preferred service provider based on their location, price, and other relevant criteria and especially the project they intend to support.

Our platform offers a range of services, including recycling, composting, and electronic waste recovery. Our service providers are carefully selected based on their experience, qualifications, and commitment to sustainable waste management practices. We ensure that our service providers adhere to strict standards for recycling and waste management to ensure the highest quality service for our customers.

SUPPORTING PROGRAMS (Human Centered Aspect)  :

Our programs includes series of trainings and seminars to schools, communities and corporates to develop awareness and empower the communities that acting together in mitigating the effects of climate change is vital. Students are trainable than the adults in implementing new approach in managing waste disposals in their respective household.  Children tend to have a greater influence to their parents.

Community based programs is far more effective in instilling the values and developing ones awareness to the effects of ones garbage to the environment if not properly disposed.

CORPORATE AND COMMUNITY COLLABORATION IS THE KEY to augment governmental policies and waste management systems to collect, segregate and recycle.

Our strategy will focus on targeting directly households initially through schools, and businesses  (corporate and establishments) through partnerships tapping their Corporate Social Responsibility or Community Sustainability and Relations Projects . We will also partner with local waste management and recycling organizations to promote our platform and increase awareness of sustainable waste management practices.

Our web-based and mobile application is sustainable and eco-friendly solution for waste management and recycling. We believe that our platform has the potential to make a significant impact on the environment as well as to the users as it provides a seamless, convenient and efficient service to our users; the households and the businesses. Having to choose the project they would support in their community or in other areas is a critical decision that can have a lasting impact on the environment and the well-being of the community. By supporting our sustainable waste management and recycling platform, individuals and businesses can actively contribute to reducing their carbon footprint and promoting sustainable practices.

Our platform provides users with an easy and accessible way to manage their waste and recycling. Through our app, users can schedule waste pick-up and recycling services, track their waste production and recycling progress, and receive educational resources on sustainable waste management. By using our platform, users can reduce the amount of waste that ends up in landfills and increase the amount of materials that are recycled, repurposed or composted.

Moreover, our platform also supports the local economy and creates job opportunities for individuals interested in sustainable waste management and recycling. By partnering with local waste management and recycling facilities, we help support and strengthen the local recycling infrastructure.

In summary, by choosing to support our sustainable waste management and recycling platform, individuals and businesses can actively contribute to reducing their carbon footprint, promoting sustainable practices, supporting the local economy, and creating job opportunities. Our platform provides a win-win solution for the environment and the community, and we believe that with the support of our users, we can make a significant impact on the world.

The core team expertise and experience is on Human and Community Development, School Programs such as Campus Leadership with Project Management and has been working together for over 20 years.  We were raised in Zamboanga City part of Southern Mindanao.  We believe the impact of this solution is not limited to address land pollution but as well as the effects on the ocean or the sea waters.

The programs will initially run in Metro Manila for the first 6 months; composing of 16 populous urban cities in the Philippines but may also include Region 9 as most of the working partners are from Zamboanga City.  While the online platform will already be available on the national scale.

Our management team consists of experienced professionals with a passion for sustainable waste management practices and have been partners in the community and human development for over 20 years. 

The Team Lead Barbara E. Barrios, has been into education, trainings, business and accounting as well as institutional marketing for a manufacturing global company. Based in Quezon City (NCR) for 13 years, highly urbanized area with a population of 3.2 Million over the country population of  almost 114 Million as of  May 8, 2023.

While our Chief Tech Developer Jerome A. Esperanza, who has been residing at Marikina City also located at National Capital Region with a population of more than 400,000.  He has been into the Tech industry for over 20 years and has been conducting trainings as well.  Marikina City is one of the model cities in terms of waste management and one of the cleanest in the country.  Being a Marikenyo in the Philippines means well-disciplined and a responsible constituents.

Atty Christopher M. Ignacio is residing at Zamboanga City, Southern part of the Philippines in Mindanao with a population of almost 1M.  Christopher and the Lead Partner has been working together in the human development sector for 20 years.  Christopher is currently with the Bureau of Fisheries and Aquatic Resources Region IX under the Department of Agriculture as Chief Legal for the Regional Office.  Please note that Zamboanga City is the center of commerce, culture and education for the five inter-islands of the region to include the BARMM region which is the autonomous area for Muslim. Geographically, Region 9 and BARMM are located along the open seas.

MyBasura advisers includes credible individual working at the Department of Environment and Natural Resources under the office of the under secretary for Human Resource Office and who’s experienced in being an administrator for a local government unit.  Also  a founder of one of the best chain of restaurants in the province.

Another consultant is a US national who has been in the Philippines for 5 years managing a manufacturing equipment and tools for recycling facilities and operates one as well in the National Capital Region.

Another adviser is the Vice President / Accountant for a conglomerate in solar and hydro energy sector in the Philippines.

Our external auditor is also a longtime Accountant for a construction manufacturing corporation in Mero Manila.

With these, we are confident most of the core team and advisers has a passion and engaged in environmental and waste management in one way or the other; with the skills, expertise and experienced necessary.

Web Platform  :

MyBasura web platform is on the development stage and will launch this May to be able to provide the proof of concept just in time for the second screening;  whether we become part of the shortlist or not the platform will definitely run as we intend to build business in providing solutions to address the garbage or waste collection process in the country. The second phase of our solution is we intend to build our own recycling and manufacturing facility.

We are positive that the online platform and programs will be successful.  

As to the school and community programs, we have proven track record in conceptualizing, organizing and conducting school and community trainings and seminars to include events for over 20 years.

We have also worked with several establishments and corporations in providing programs and projects as their CSRs.

We joined the Solver Program for the following reasons  :

1. For accreditation of our programs and platform on an international level;

2. To aid us in securing national and international licenses of our online platform as well as copyrights of our programs;

3. For Funding's as we see this scale due to the impact this will proved to the lives of the users and constituents and the impact this will have on the waste disposals as one of the perennial problems of the society globally;

4.  The recognition from MIT Solve will definitely boost our cause not only of our organization but as well as the pilot communities and corporate partners too;

5.  To be part of a prestigious Academic Institution Affiliate will definitely bring recognition to the organization and huge opportunities for its expansion from platform to programs to recycling facilities to manufacturing household items while having an impact on resolving climate change crisis.

MyBasura is the first online booking platform for waste and garbage in the Philippines.  The manner community garbage collection is being done is still traditional.  There maybe several collecting contractors, segregation and recycling facilities in the area but most of them are in contract with the local government units. Most often there's a downside when the waste materials go through a long process.  But with MyBasura, our platform has the potential to make a significant impact on the environment while providing a convenient and efficient service to our users; households and business establishments alike.

MyBasura introduces a system that is accessible from the household or the pickup point and the Accredited Waste Collectors to the Material Recycling Facilities.

This year we expect to increase the country's recycling rate from less than 10% to 40% at least depending on how we run our school to school campaigns plus the CSR's for business establishments and corporates.

Targeting to reach population of the following areas this year:   

Philippines - National                113.7 M (2023)   

Metro Manila                            14.7 M (2023)

Calabarzon                               16.1 M (2020)

Region IX                                   3.8 M (2020)

Region XI                                   5.2 M (2020)

Central Visayas                          8.0 M (2020)

BARMM (Muslim Region)             5.0  M (2020)

Total Target 2023 (estimated)     52.8 M

Approximately the target area for the year 2023 - 2024 with a population of estimated 52.8 M is 46 % of the National population. With an estimate of reaching only 25 % of the targeted area so the estimated population we could possible reach with our programs this year of 2023 is 13.2 M with an equivalent households of (average of 4 persons per household) 3.3 M.

Supposing we focused on Metro Manila (National Capital Region) composed of 14 urbanized cities that will be 3.675 M target population and household of 918,000 for our platform for the year of 2023.

The data provided does not include business establishments yet.

2024 - 2025 we target to reached other key class A regions in Luzon, Visayas and Mindanao to have reached at least  55M population for 14 M households.

To summarize the least target households per year  :

2023 Population of 2% 2 M = 500,000 households from NCR Metro Manila

2024 Population of 20% 25 M = 6,250,000 households from Nationwide

2025 Population of 50% 55 M = 14 M households from Nationwide

To achieve thee goals the following are our strategies  :

1.  Series of School Trainings to capture the inner core of the market in developing the habit of taking into responsibility, accountability and ownership of ones waste/garbage;

2. Along side with the school campaigns we intend to tap the corporate responsibility programs of corporations and businesses through waste collection projects;

3.  Augmenting Local Government Units waste management programs to penetrate household communities.

5 Year Plan for the Solution  :

2023 Launching of MyBasura on Waste Management (segregating and collecting to recycling facilities)

2024 Scaling MyBasura platform

2025 Launching of MyBasura Recycling  and Processing Facility in Metro Manila

2026 Expanding of MyBasura Recycling  and Processing Facility in Luzon, Visayas and Mindnao provincial areas.

2027 Launching of Manufacturing of Recycled Plastic Lumber to be used for finished product such as Modular Furniture and for Landscaping.

A detailed key performance indicators to measure the performance of our online platform and programs and the manner of selecting and tracking on each stakeholders level shall be furnished in the next screening.

Overview  :

MyBasura will be generating performance reports down from the households, schools and establishments level to be able to monitor the effectiveness of the programs and the volume of material waste collected for recycle.

MyBasura will be generating performance reports from the recycling facilities to be able to assess the needs for a specific projects for a specific period of time.

Another key performance indicator reports will be generated on a quarterly or semi annual basis from the EMB Environmental Management Bureau under the Department of Environment and Natural Resources Reports to monitor the progress of our programs and effects on the environment for specific regions.

In cooperation with the targeted local government units we intend to generate reports to assess the effects of our project in their respective area as to the economic and health aspects as well.

A comprehensive description of the impact of our interventions through our programs and online platform to the community shall be provided in the next level of the competition. We understand the framework should cover how are we going to initiate and deliver the seminars and trainings to the students through the Student Government Councils and the outputs and  outcomes and impact into their respective household and community.

Launching our technology this May 2023 will be  browser based and using messaging apps.  Aside from the school to school campaigns we will be utilizing social media as well.

Though the core technology of MyBasura initially will be using internet/web browser.

As to the diversity, equity and inclusion aspect we intend to hire cluster leaders for every area to serve as Liaison and Logistic officers regardless of gender and cultural or ethnicity. We based our qualification on their ability and willingness to be part of the team and contribute for a global cause in mitigating climate change.

BUSINESS MODEL  :        

MyBasura is an internet-based platform that PROVIDES SEAMLESS ACCESS TO NEAR OR  PREFERRED MATERIAL RECOVERY FACILITY and DIRECTING TO A SPECIFIC PROJECT.

Targets  :

1. Business to Business
2. Consumers to Business
3. Business to Government

REVENUE STREAMS  :

1. Subscription Model (Corporates/Establishments/MR Facilities)
2. Waste Collection Commissions from Trash for Cash Programs
3. Waste Collection Sales Revenue from the Recycling Facilities
4. Partnerships/Sponsorships for the Events
5. Events and Platform Advertisements

REVENUE STREAMS  :

1. Subscription Model (Corporates/Establishments/MR Facilities)
2. Waste Collection Commissions from Trash for Cash Programs
3. Waste Collection Sales Revenue from the Recycling Facilities
4. Partnerships/Sponsorships for the Events
5. Events and Platform Advertisements

Grants from competitions will definitely help us in scaling our business at a faster rate and greater and higher turnovers.  

In the past years,  we have conducted inter-school Campus Journalism and another event Campus Leadership City and Regional Levels.  The events were for a fee from the students. 

We have also organized Teachers training for Secondary school teachers.  The events were sponsored by several corporations and business establishments.  And the biggest sponsor contributed PhP 100,000 as part of their CSR- Corporate Social Responsibility.