Murukali Market Smart

The problem that we are addressing is the environmental impact of the rare disease healthcare space and the financial burdens faced by families. Including rare Disease families that often require specialized products to manage their conditions, such as medical devices, medications, and personal care items, which can have significant environmental impacts due to their manufacturing and disposal. Additionally, these products can be expensive and difficult to access, creating financial burdens. 

Murukali aims to provide a solution by offering a platform for sustainable and eco-friendly products that are also affordable and accessible for rare disease families.

Through murukali.com people can buy many necessity products and get delivered at home in a very short time. 

My solution tends to serve everyone by providing them with a platform that priotize sustainability, affordability and accessibility. By doing so we are making positive impact on the lives of rare disease families and contribute to a more sustainable future. 

Everyone using a phone can call or place an order online and get good delivered to him/her. 

I hope Me&My team are the right people to deliver a solution to rare disease families based on 3things:

1. Experience in ecommerce: we experience of  7years in running an ecommerce  platform that connects local markets with buyers. This experience can be leveraged to expand our platform to include sustainable and eco-friendly products for rare disease families.

2. Understanding of rare disease families: based on our experience during COVID-19, The team behind Murukali.com  have a deep understanding of the challenges faced by rare disease families , which can inform the development of our platform. We will create partnerships with manufacturers and suppliers to offer a range of products that meet the specific needs of rare disease families.

3. Commitment to sustainability: By prioritizing sustainability and eco-friendliness on our platform, Murukali demonstrates a commitment to making a positive impact on the environment. Our commitment may be attractive to rare disease families who value sustainability and want to make environmentally-friendly choices.

I'm applying to get funds 

1. To improve the quality of our service and support my future plan

2. Exposure to increase number of users. 

I was born and grow up in Kigali, Rwanda so I understand the needs and perspectives of the people that I plan to be impacted. 

My solution is innovative because it applies the ecommerce business model that feet African market where before people used to do traditional shpping and selling. and By creating a platform for sustainable and eco-friendly products, we are offering a new approach to addressing the needs of rare disease families.

By focusing on sustainable and eco-friendly products, your solution is also innovative because it aligns with the growing trend of environmentally conscious consumerism. This could potentially attract a new segment of customers who are looking for products that are both high-quality and environmentally friendly.

-Murukali solution is sustainable because it promotes the use of eco-friendly products, which can help reduce the overall environmental impact of rare disease healthcare. This is especially important given the significant resource consumption and waste generation associated with traditional healthcare practices.

By alleviating burdens for rare disease families, your solution also promotes social sustainability. Improving the quality of life for these families can have positive ripple effects on their communities and society as a whole.e

Next year impact golas is to increase the sales numberand expands the reachs of Murukalicom platform to other countries.

-Increase the percentages of sales from sustainable and eco friendly products on murukali.com.

-Develop partenership with manufactures ans suppliers of sustainable and eco firendly products in order to offer exclusive products lines and increase the sustainability of the entire supply chain. this could be measured by the number of new partnerships formed and the level of engagement.

And the 5years impact is that we will promote the use of sustainable and ecofriendly products and become a leading platform. this will be measure by the sales volume generated on the platform as well as the level of recognition ond reputation earned by the platform in the industry.

-Foster a more inclusive and supportive environment for rare disease famillies by promoting awareness and understanding of rare disease and the challengs faced by these famillies.

To achieve these goals, we will need need to develop specific startegies and tactics, such as increasing marketing efforts, expanding products offerings, developing new partenrship and improving the user expereince of our website and  Murukali mob app.

Survey and different kinf of reasearch will help us to track the satisfaction levels of customers including rare desease families, we will track also the cost savings achieved by using sustainable and eco friendly products.

with our back end system will track the number of user buying sustainable and eco friendly products.

We can track the number of patnerships and collaboration established with companies and organisations our sustainability goal and support our mission.

Our solution aims to decrease the environmental impact of rare disease healthcare and alleviate burdens for rare disease families by providing a marketplace for sustainable and eco-friendly products. This means that by offering a platform for rare disease families to access sustainable and eco-friendly products, we will be reducing the environmental impact of healthcare for rare diseases. 

Traditional healthcare products that rare disease families often rely on can be very resource-intensive to produce, and often generate a significant amount of waste. By providing a marketplace for sustainable and eco-friendly products, we will be promoting the use of products that are produced in an environmentally friendly way and designed to minimize waste.

Additionally, using sustainable and eco-friendly products can often be more cost-effective in the long run, which can help alleviate the financial burdens that rare disease families often face.

By providing this marketplace, we will be also helping to raise awareness about the importance of sustainability and the impact that our choices have on the environment, which can encourage more people to adopt sustainable practices in their everyday lives.

In fact, Murukali solution has the potential to make a positive impact on the environment, rare disease families, and society as a whole by promoting sustainability, reducing waste, and alleviating financial burdens.

Our solution is tech-based, the core technology that powers our marketplace for sustainable and eco-friendly products is an e-commerce platform and Murukali mobile application wich is available on IOS and Android. Murukali website allows people including rare disease families to browse and purchase sustainable and eco-friendly products from different vendors, while the mobile application could provide a more streamlined and personalized shopping experience.

To power our marketplace, we make sure, we have secure system for online payments and transactions, as well as a database to store product information, customer data, and order history. This requires a reliable and scalable backend infrastructure, such as cloud-based servers or a dedicated hosting solution.

To provide a user-friendly interface and optimize the user experience, by using third patry applications, we incorporated machine learning algorithms app and data analytics app to provide personalized product recommendations based on customer preferences and purchase history.

Our website also is integrated with third-party logistics providers to handle product delivery and returns, as well as with sustainability certification organizations to ensure that the products available on our marketplace meet the required standards.

My business model is to link the market with buyers. we are located in big local market where it is easier to access to a big number of suppliers, then customers order online at murukali.com,and get goods delivered to them within a short time.

Our business is already generating profit however we still serve not big number of customers on dairy basis,but we know what to do  to increase our customers if we get chance to win funds.

We have partnership with big companies like DHL, DPO as service providers, with also banks and other private organisations NGOs as clients and as suppliers.

We regulary monitor our financials performance to identify areas we can improve or adjust our strategy accordingly.

-For the second year of business, we won a loan free interest of $6k in BK Urumuli initiative program nd we are able to re-pay in 2years.

- We won government grant of k10$, We used it to improve in working environment and in marketing

-We took loan from the bank of K13$ so far, and we are working well with the banks. etc

- We save $5k every year which help us to grow our client base year by year.