Creating Antibiotic Smart Communities through Digital Innovation
Our solution utilizes digital innovation to establish Antibiotic Smart Communities (ASC), integrating a mobile app with the ASC framework for data analysis and collection. Employing digital technologies and AI, it enables targeted interventions and community-led monitoring, aiming to enhance antibiotic usage and combat AMR effectively in India and Zambia.
Prof. Mirfin Mpundu, Director, ReAct Africa
- Innovation
- Integration
- Implementation
The misuse and overuse of antibiotics have emerged as significant drivers of antimicrobial resistance (AMR), largely fueled by inadequate community awareness. In 2019, India witnessed 297,000 deaths attributable to AMR and 1,042,500 associated with it, while Zambia reported 3,700 attributable deaths and 15,600 associated deaths. Despite the gravity, AMR containment efforts, including National Action Plans on AMR, have predominantly been top-down in character, focusing at the national and subnational levels and often overlooking the critical role of community engagement. This has left a gap in efforts to quantify and address AMR at the community level. Our project addresses this gap in India and Zambia by introducing a community-centric indicator framework aimed at enhancing understanding and intervention against AMR. This framework targets the root causes of AMR—misuse and overuse of antibiotics—through increased awareness and behavior modification, , with the ultimate goal of establishing Antibiotic Smart Communities. By establishing a baseline understanding of AMR within communities and tracking targeted intervention effectiveness, our approach seeks to catalyze sustainable improvements in antibiotic usage practices. This approach not only addresses the immediate needs of the communities but also contributes valuable insights and methodologies that can be adapted and applied globally.
Our solution is designed for communities in India and Zambia, particularly focusing on those directly impacted by AMR within the healthcare, agriculture, and animal husbandry sectors. It aims to elevate awareness, knowledge, and practices concerning antibiotic use and resistance, addressing a critical gap in current AMR mitigation efforts.
To ensure our interventions are accurately aligned with the specific needs of these communities, we engage with a diverse array of stakeholders, including faith-based organizations, CSOs, professional bodies, and local government entities. This engagement strategy is crucial for tailoring our solution to the unique contexts of each community, thereby fostering a sense of ownership and ensuring the interventions' relevance and sustainability.
Our process involves conducting thorough pre-intervention assessments using ASC indicators to gather insights into the communities' specific needs and challenges related to AMR. Furthermore, we actively involve community members in the development and refinement of our solution through participatory workshops and feedback sessions. This inclusive approach not only enhances our understanding of the communities' needs but also empowers them to be active participants in addressing AMR. Post-intervention evaluations are then conducted to measure the effectiveness of our strategies, ensuring they deliver tangible benefits and improvements in AMR awareness and practices.
- Pilot: A project, initiative, venture, or organisation deploying its research, product, service, or business/policy model in at least one context or community
- Artificial Intelligence / Machine Learning
- Behavioral Technology
- Crowd Sourced Service / Social Networks
- GIS and Geospatial Technology
- Software and Mobile Applications
Our solution tackles AMR globally by offering a scalable, data-driven framework to empower communities with essential knowledge and tools. Key components include:
Knowledge Dissemination: Through the publication of the ASC handbook detailing 15 indicators across multiple domains and a research paper on a pilot in Kerala, we share vital insights to address AMR.
Open-Sourced ASC Framework: Enhanced with digital innovations, our open-source ASC framework enables communities to tailor the model to their needs, contributing to the global knowledge base.
Open Access Data Dashboard: A free, real-time dashboard aggregates AMR data, aiding public health stakeholders in making informed decisions by highlighting AMR trends and intervention outcomes.
Community-Led Monitoring alongside AI-driven chatbots: This platform includes educational resources to promote proactive engagement in AMR mitigation, available under fair terms to ensure global benefit. These tools target community leaders and the public, aiming to foster well-informed communities capable of implementing best practices in addressing AMR.
Our approach emphasizes openness, collaboration, and inclusivity, providing public goods to not only counter AMR but also lay the groundwork for sustainable health initiatives worldwide.
Our solution aims to combat AMR with a direct impact on underserved and vulnerable populations, who are disproportionately affected by AMR due to limited healthcare access and resources. Through a scalable, data-driven framework that encompasses an open-sourced ASC Framework, targeted educational initiatives, and a CLM platform integrated with AI-driven chatbots, our approach is designed to equip these communities with essential knowledge and actionable tools to effectively combat AMR.
A critical element of our strategy is the development of action agendas, which are contextualized, local solutions raised by communities to address specific AMR issues. These agendas are targeted and focused, with the aim of impacting specific ASC indicators through designed interventions that promote positive behaviour change, thereby improving overall community health outcomes related to AMR.
The effectiveness of our approach is supported by evidence from a pilot project in Kerala, India, where the implementation of the ASC framework and action agendas led to significant community engagement and improved AMR awareness. This demonstrates the potential of our solution to generate meaningful change by fostering community participation, leveraging technology, and promoting targeted interventions to address the global health challenge of AMR.
Year 1: Pilot Project and Initial Expansion
In the first year, we will execute a pilot project using the ASC indicator integrated with digital tools. The pilot will aim to assess the initial situation using the ASC indicator, implement targeted interventions using CLM platform alongside AI chatbots, and then reassess the community's score post-intervention to evaluate impact. We'll establish partnerships with local self-governments and community stakeholders to ensure community-driven solutions are aligned with local policies and needs. This foundational year is crucial for refining our approach and confirming the scalability of our digital infrastructure.
Years 2-3: Scaling and Broadening Impact
Over the next two years, we aim to broaden our impact by extending from local communities to districts The subsequent two years will be dedicated to expanding our impact from individual communities to districts or counties, leveraging the insights and successes from our pilot. We'll enhance our digital tools to support this scaling, ensuring they can handle increased data volumes and more detailed and sophisticated analytics. Key to this phase is deepening our partnerships with local and national governments and leveraging technology advancements to ensure our interventions are seamlessly integrated into wider health initiatives and policies
Our strategy to measure success employs the ASC indicator framework, designed for impactful AMR management in LMICs. his framework, central to our evaluation plan, employs 15 indicators for pre- and post-intervention analysis, enabling quantitative assessment of our impact on AMR. These indicators span human health, animal health, environmental health, and trans-sectoral domains. All indicators are assigned equal weights in the conceptual framework, and each indicator can be assigned a minimum and a maximum score, depending on the level of progress made by the community in these respective domains.
A dynamic dashboard enables stakeholders to monitor and analyse trends in AMR challenges, as well as generate CLM reports, offering real-time data visualization and analysis. This enhances our ability to track trends, evaluate the success of interventions, and make data-driven decisions. The dashboard aggregates data across all indicators, proving instrumental for evidence-based advocacy, action, and programmatic adjustments.
Performance from our pilot project in Kerala has shown measurable improvements in these indicators, compared to the baseline. The ASC framework not only tracks progress but also supports our advocacy efforts by providing evidence-based insights into the impact of our interventions on community-level AMR mitigation efforts.
- Ecuador
- India
- Sweden
- Zambia
- India
- Zambia
In the next year and extending over the next three years, our primary barriers include financial constraints, technological challenges, legal and regulatory hurdles, and cultural resistance. To overcome financial constraints, we plan to diversify our funding sources by seeking grants, engaging philanthropic organizations, and exploring public-private partnerships that align with our mission. Our partnership with Dure Technologies, which has developed CLM platforms for the Stop TB Partnership and is already collaborating with ReAct on various projects, positions us well to effectively navigate technological challenges. Our strong relationship with the Ministries of Health in Zambia and India, where we play a key role in implementing NAPs on AMR, will be instrumental in overcoming legal and regulatory hurdles. Additionally, we will invest in community engagement and education programs to build trust and demonstrate the value of our interventions, thereby overcoming cultural resistance.
To navigate these barriers, minimum requirements include strong local partnerships, effective communication strategies, and a robust monitoring and evaluation system to measure impact and adjust strategies as needed. We will leverage existing resources, such as our network of experts, community leaders, CSOs, and faith-based organizations, and pursue additional resources through strategic partnerships and funding opportunities.
- Collaboration of multiple organizations
We are applying to The Trinity Challenge because it uniquely aligns with our mission to combat AMR through the creation of Antibiotic Smart Communities using digital innovation. This challenge offers an unparalleled platform to address the global health threat posed by AMR, leveraging cross-sector collaboration and access to a network of experts, resources, and potential partners committed to health and technology innovations.
Key Barriers and Support from The Trinity Challenge:
Financial Constraints: The Challenge offers financial support and visibility, essential for our solution’s pilot and scale-up phases, attracting further funding and partnerships.
Technological Challenges: Developing and deploying our digital tools requires sophisticated technological capabilities and infrastructure. Through The Trinity Challenge funding, we can establoish partnerships that can help enhance our technological strategy, ensuring our tools are robust, user-friendly, and scalable.
Visibility and Advocacy: Amplifying our message and the urgency of combating AMR needs a prominent platform. Participation in The Trinity Challenge would increase our project's visibility, facilitating advocacy efforts and encouraging broader engagement with our solution.
The Trinity Challenge is a crucial opportunity to accelerate our AMR mitigation efforts, providing the support needed to address the challenges. This collaboration will propel us towards sustainable global health improvements.
To initiate, accelerate, and scale our Antibiotic Smart Communities solution, we aim to collaborate with a diverse range of organizations. Key collaborations would include:
Quadripartite Organizations (FAO, OIE, UNEP, WHO): Partnering with these entities would align our solution with global health standards and provide comprehensive insights into managing AMR across human, animal, and environmental health sectors.
Ministries and Local Health Authorities: Collaborations with health ministries and local governments in target regions are crucial for ensuring that our interventions complement existing health systems and are seamlessly integrated into community health practices.
These partnerships would equip our project with the necessary expertise to effectively combat AMR. Leveraging the Trinity Challenge's network for mentoring and resources would further empower our solution, driving meaningful impact in AMR mitigation through sustainable, community-centered strategies.

Executive Director