What is the name of your organization?
Agroduuka Uganda Ltd
What is the name of your solution?
AgroDuuka
Provide a one-line summary or tagline for your solution.
We connect smallholder rural farmers to reliable markets for their farm produce
In what city, town, or region is your solution team headquartered?
Katiiti, Kituntu Division, Mpigi District, Mawokota County
In what country is your solution team headquartered?
UGA
What type of organization is your solution team?
For-profit, including B-Corp or similar models
Film your elevator pitch.
What specific problem are you solving?
Bridging the Market Access Gap for Smallholder Farmers in Mpigi: Digital Solution to Combat Exploitative Middlemen Practices". Smallholder farmers in Mpigi face significant challenges in accessing markets for their produce, due to exploitative pricing by intermediaries. This results in reduced incomes, perpetuating poverty and limiting economic growth.
Agroduuka's digital platform offers a revolutionary solution by linking farmers directly to markets at an affordable subscription fee, accessible via a simple text message. This intervention aims to Increase farmers' bargaining power and negotiating capacity, Reduce transaction costs and eliminate exploitative middlemen practices & Enhance farmers' access to lucrative markets, improving their incomes and livelihoods
By bridging the market access gap, Agroduuka's intervention will contribute to Improved incomes and economic empowerment for smallholder farmers, Increased food security and reduced poverty levels & Enhanced competitiveness and sustainability of smallholder farming in Mpigi.
What is your solution?
Revolutionizing Agricultural Produce Supply Chains: AgroDuuka's Innovative Solution.
AgroDuuka is a pioneering agricultural produce supply chain management software that bridges the gap between smallholder rural farmers and buyers, fostering a direct, efficient, and cost-effective market interaction. Leveraging SMS and internet technologies, AgroDuuka enables farmers to connect with buyers before and after harvest, ensuring fair prices and reduced post-harvest losses.
For consumers, AgroDuuka offers a convenient, affordable, and fresh produce delivery service, saving up to 30% on mobility costs. By streamlining agricultural produce supply chains, AgroDuuka enhances food security, improves livelihoods for smallholder farmers, and promotes sustainable agricultural development.
Who does your solution serve, and in what ways will the solution impact their lives?
The solution serves small holder farmers in Mpigi District and other surrounding areas. This impacts their lives in a way that it gives them direct access to the market at affordable subscription, there is much negotiation power for their agricultural produce to be bought at a reasonable price rate and there is no exploitation of the farmer since middle men are eliminated.