What is the name of your organization?
Nova Escola Association
What is the name of your solution?
WhatsApp Planner for Teachers
Provide a one-line summary or tagline for your solution.
An AI-powered lesson plan generator through WhatsApp for tailored learning in Brazilian classrooms.
In what city, town, or region is your solution team headquartered?
State of São Paulo, Brazil
In what country is your solution team headquartered?
Brazil
What type of organization is your solution team?
Nonprofit
Film your elevator pitch.
What specific problem are you solving?
Brazil has the largest education system in Latin America, with over 1.7 million teachers serving 38 million students—80% of whom attend public schools that are free and led by the government. Despite this scale, the system faces major challenges: only 56% of children are expected to reach literacy by 2025 (INEP, 2024), and just 5% finish school with adequate math skills (Undime, 2021).
Teaching in Brazil is a demanding profession. A 2022 Nova Escola study found that lesson planning is one of teachers’ biggest challenges, and a 2023 Nova Escola survey of over 50,000 educators highlighted the same challenge for heterogeneous classes, a common scenario in Brazilian public schools.
Lesson plans are essential tools that help guide instruction and ensure learning goals are met (UNESCO, 2019). Yet many teachers struggle with planning due to a lack of experience, time constraints, limited resources, and heavy workloads (Nova Escola, 2022).
Access to support is also uneven. While 60% of Brazilian educators use mobile devices to access educational content, 50% in rural or underserved areas lack reliable high-speed internet (School Census, 2023). This makes WhatsApp—a widely used platform in Brazil—an important channel for delivering accessible, curriculum-aligned resources directly to teachers.
What is your solution?
The WhatsApp Planner is a simple, accessible tool that works as a contact in WhatsApp. Teachers can request a lesson plan by selecting a subject and grade. The tool instantly generates a plan aligned with Brazil’s national curriculum and offers customization options. Teachers can ask for changes, such as adapting content for different student levels or replacing resources, and our GenAI adapts the lesson accordingly. Feedback is continuously gathered to improve results over time.
Built on Nova Escola’s database of 6,000+ curriculum-aligned lesson plans, the tool addresses the lack of quality teaching materials and helps reduce teacher workload. Its WhatsApp integration ensures accessibility, even in areas with limited internet, supporting more equitable education.
Developed through the 2024 GenAI Accelerator (in partnership with Turn.io, OpenAI, and WhatsApp), the tool was designed using a data-driven, learning-engineering approach, with strong teacher input and ongoing evaluation. Since February 2025, it has been scaling across Brazil.
Early results are promising: 34% of users reported saving 30–60 minutes per class on planning, while another 34% saved 10–30 minutes. Backed by research, including collaboration with the World Bank, we’re committed to evolving this ethical, human-centered AI tool while ensuring it continues to deliver high-quality pedagogical content at scale.
Who does your solution serve, and in what ways will the solution impact their lives?
The tool supports public school teachers across Brazil—80% of whom are women and 47% Black—including those in underserved regions with limited internet access and educational resources.
The WhatsApp Planner for Teachers enhances the quality of teaching materials and streamlines lesson planning by adapting lesson plans to each teacher’s needs. This reduces preparation time and eases their workload. By integrating with WhatsApp—a widely used platform—it also helps teachers in remote areas navigate connectivity challenges, fostering greater educational equity.
As an example of the teachers we can reach, our top user is Neuma, a teacher from the Northeast region of Brazil. She lives in the countryside and has a multigrade classroom. Neuma uses the WhatsApp planner to adapt the lessons for 3rd, 4th, and 5th grade students, who can now learn together, but in different ways.
