What is the name of your organization?
Rosa es Rojo, Inc. (DBA SuperVive)
What is the name of your solution?
SuperVive Comunidad
Provide a one-line summary or tagline for your solution.
SuperVive Comunidad harnesses Hispanic women’s leadership to deliver peer-based, culturally relevant wellness education and prevent chronic disease.
In what city, town, or region is your solution team headquartered?
Dallas-Fort Worth
In what country is your solution team headquartered?
United States
What type of organization is your solution team?
Nonprofit
Film your elevator pitch.
What specific problem are you solving?
Hispanic women in the U.S. experience disproportionately poor health outcomes due to systemic inequities rooted in income, education, language access, and cultural representation. Despite being the cornerstone of family and community care, many Hispanic women struggle with untreated mental and physical health challenges. Nationally, 25% of Hispanics live below the poverty line, and 20% lack health insurance—more than double the rate of white counterparts (KFF, 2021). Language gaps further compound these issues: 81% of Hispanic adults prefer Spanish-speaking health professionals, yet only 7% of U.S. doctors are Hispanic (PRC, 2022), leading nearly 50% of Hispanics to feel misunderstood in healthcare settings.
These disparities drive higher rates of chronic illness, including obesity (45.6%), high blood pressure (39%), and diabetes—a disease Hispanics are 70% more likely to be diagnosed with (CDC/OMH). Suicidal ideation among Hispanics has reached 23%, signaling a worsening mental health crisis (CDC, 2021). In Texas alone, where nearly 40% of the population is Hispanic, these conditions are exacerbated by deep-rooted barriers such as language, immigration status, economic instability, and limited access to culturally competent care—further entrenching health inequities and making timely, preventive care especially difficult to obtain.
What is your solution?
SuperVive Comunidad is a Spanish-language, app-based wellness platform designed to promote lasting, preventive health habits among Hispanic women through culturally relevant education and peer connection. The platform centers on four pillars: nutrition, mental health, physical activity, and empowered health (self-advocacy).
Users can access over 500 hours of on-demand content in the library, with more than 20 new hours added each month. Resources include live classes, podcast episodes, meditations, a virtual gym, healthy recipes, expert-led capsules, book clubs, group coaching, health challenges, and interactive forums—all available anytime for flexible, continued engagement.
Participants report life-changing outcomes: 95% maintain or improve healthy eating, mental health, and physical activity habits, and 92% experience stronger resilience and well-being. Additionally, 96% say the content is culturally relevant and accessible, and 91% feel part of a meaningful support system.
SuperVive Comunidad is more than a health app—it builds Positive Health Communities, where women feel seen, supported, and empowered to take control of their wellness. This sense of belonging and shared purpose creates ripple effects across families and neighborhoods, fostering generational health equity and sustainable, community-led transformation.
Who does your solution serve, and in what ways will the solution impact their lives?
SuperVive Comunidad directly serves Hispanic women—primarily immigrants and low-income individuals—who are historically marginalized by the U.S. healthcare and wellness systems due to language, cultural, legal, and financial barriers. In 2024, 99% of our participants were Spanish-speaking women, 81% were between 30–50 years old, and 83% had household incomes under $50,000. Many face limited access to preventive health resources and experience disproportionately high rates of chronic conditions like diabetes and cervical cancer.
SuperVive Comunidad, our digital wellness platform, offers culturally relevant, app-based health education in Spanish. It meets women where they are—with flexible access to mental health tools, nutrition education, fitness resources, and self-advocacy support. Participants are not passive users—they actively engage with one another in a peer-led community that values mutual growth, collective well-being, and intergenerational care.
These women are already resilient and resourceful. SuperVive Comunidad builds on those strengths, empowering them to take charge of their health while also influencing their families and broader communities. Year after year, our participants report healthier habits, stronger mental health, and increased self-advocacy—and most importantly, they report that their actions positively affect at least five others around them. This ripple effect is foundational to advancing community-wide health equity.
