Head of Climate Change and Environmental Impact, Natura Cosmeticos
Keyvan Macedo joined Natura in 2005 and is responsible for Climate Change and Environmental Impact at Natura Cosmeticos, based in Brazil. In this position, he defines models to assess the environmental impact of all its products and packaging design in the company’s global pipeline. He has been in charge of the carbon neutral program since 2010, oversees the GHG emissions of the company in all the operations. With more than 10 years of experience in R&D management he is also responsible to connect Sustainability to the overall business strategy. Company speaker in Brazil and worldwide regarding low carbon and circular economy. He was appointed to be Natura’s liaison Delegate at WBCSD during 2012-2015.
Previously, Keyvan worked for Unilever in the R&D food division. He has a Bachelor degree in Food Engineering. He also attended an executive education program on Management of Low Carbon Economy and on Marketing and Business Administration.