Sydney Alfonso

Founder & CEO

United States

Sydney is an accomplished and passionate entrepreneur, committed to the intersection of fashion and social change. In addition to founding and running a profitable social enterprise ETKIE, Sydney has led design workshops, conducted feasibility studies, and developed cooperative projects around the globe. Sydney’s background as both a designer and geographer lends a unique lens and sensitivity with which she is able to engage in nuanced, culturally rich challenges.

Solution: Sold in 90+ high end boutiques across the globe, ETKIE is a jewelry company that collaborates with Navajo women in New Mexico to connect Native artisans in rural communities to luxury markets.


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