One-line solution summary:
Creation of decent jobs and salaries for Health professionals through the registration, design and application of a brand of Pharmacies
Pitch your solution.
Currently in Mexico there are large monopolies of Pharmacies which don´t offer adequate pharmaceutical care services, high prices, uncontrolled drug sales and the non-use of pharmacovigilance to report adverse reactions, generating a lack of awareness of the rational use of drugs, inadequate dispensing and the worst case the excess of primary and secondary packaging to the garbage. In addition, in Mexico thousands of health professionals graduate from different universities who do not find a decent job. According to the scientific article of the International Society of Drug Bullet journal "Current Situation of Pharmaceutical Services in Mexico", it´s mentioned that the main problem is the safety of drug dispensing since in the first case there are no pharmaceutical professionals in the suitable pharmacies.
Film your elevator pitch.
What specific problem are you solving?
Currently the pharmacy model that we are proposing is not used in Mexico, only the countries of Europe and the United States handle the specialized unit dose system for each patient for sale to the public. Therefore, it has been shown that this technology allows better control and monitoring of the pharmacotherapeutic treatment of patients, facilitating studies of adverse reactions and identification of possible drug interactions, which entails adequate pharmaceutical care, affordable prices to patients, generation savings in primary and secondary packaging waste, rationalization in the distribution and use of medicines, reduction of medication errors and provision of the correct administration of medicines to the patient; For this, at NaG Health Solutions we have designed new branches of Pharmacies with sale to the public with the combination of the use of unit doses plus the use of information technology and delivery (drones) (which will make it a unique and innovative model in the world ) that will allow the patient and health professional to interact so that their experience is the most successful and that they have health services of the highest quality.
What is your solution?
With the following project we intend to create jobs for health professionals (Medical, Pharmaceutical, Chemical, Nutritionist, etc.) with the aim of combating professional and social inequality in our country and through our technologies our services are more efficient. . For this we have designed a new brand of Pharmacies that will have the sale of products at the best price, licensed health professionals who provide appropriate Pharmaceutical services using an innovative application that will allow the professional-patient to interact to improve the quality of the service, using new delivery technologies (Drones) and rooms for specialized preparation of unit doses for each patient.
Who does your solution serve, and in what ways will the solution impact their lives?
The new model of Pharmacies that we are proposing, in addition to benefiting health professionals, will benefit the entire Mexican population regardless of or make a distinction between social class but fundamental to the most needy people, currently in Mexico the minimum wage (UMA) is of 4.5 USD for this with the implementation of the distributor for pharmacies which will be in charge of obtaining the majority of products at factory prices (as we currently know in Mexico, registered pharmacy brands are a monopoly since they acquire the cheapest drugs and obtain profits greater than 700% which is equivalent to being sometimes difficult to acquire for the population) this will help us to improve the prices of medicines compared to other Pharmacies. Finally, with the installation of aseptic rooms and personnel in charge of preparing unit doses for patients, they will benefit from the purchase of their medication at a better price without having to buy boxes of medicines with an excess that they will not use again and thus also benefit the environment. environment since no more primary and secondary containers will be generated that are discarded in the trash.
Which dimension of the Challenge does your solution most closely address?Unlock collaboration among patients, scientists, and health care providers to improve patient outcomes
Explain how the problem you are addressing, the solution you have designed, and the population you are serving align with the Challenge.
Currently in Mexico the health services are inefficient, in addition there are shortages of products and high prices in medicines for this with the following solution it is intended that the population of Mexico have scope to the adequate health services connecting them through an application that we are working and with other technologies it has been possible to develop them in our country making health services more efficient.
In what city, town, or region is your solution team headquartered?Toluca, Méx., México
What is your solution’s stage of development?Pilot: An organization deploying a tested product, service, or business model in at least one community.
Explain why you selected this stage of development for your solution.
At this time we are a growing company with the sole objective that health services are available to everyone for it. So far our progress is significant since we have described our project according to the regimes to acquire resources, places located, we have the necessary suppliers, we work on obtaining licenses and permits, the design of our Android and ios application that is already online, which is equivalent to the opening of a distribution center with the purchase of more than thousands of pieces of medicines and products, the purchase and renovation of various establishments
Who is the Team Lead for your solution?
Carlos Antonio Najera Garcia
Which of the following categories best describes your solution?A new business model or process that relies on technology to be successful
What makes your solution innovative?
The brand of Pharmacies that will be registered will be completely innovative creative in Mexico and the world, since they will have Pharmaceutical, Medical and Chemical professionals with high experience, who will have decent salaries that will offer pharmaceutical care services, drug dispensing, medical consultation, pharmacovigilance services, clinical analysis services the use of ideal unit doses for each patient. The fundamental success of the next project lies in a new infrastructure and the use of new technologies compared to the old style of Pharmacies in Mexico. For this, in the first case, the new pharmacies will have a distribution center which will acquire medicines at the factory price which will improve the prices of the products, facilities that will have aseptic rooms for the preparation of unit doses, clinical laboratories, medical offices and facilities. first world health care and most importantly, all this will be operated with an Android and ios application that will allow the patient-professional to interact from anywhere in the country, to provide online medical consultation, send their medications to their home with drones and taking laboratory samples to your home.
Describe the core technology that powers your solution.
With the financing, the aim is to acquire goods and services, first-world technologies for the infrastructure of the branches, the hiring of highly trained professionals in the medical and pharmaceutical field, accompanied by the highest computer technologies ever seen in the world. country and in the world. With the main objective of improving health services and the quality of life of our patients through the use of specialized unit doses for each patient. For this, the following project is estimated to reach a million people, who will begin to use the innovative technologies that we have designed to make efficient Pharmaceutical care and adequate dispensing of medicines, for this the essential values of this brand will be: Family and Identity which will be fundamental for the company to become one of the leading Pharmacy companies in our Country in 5 years after its inauguration. But the technologies that will be fundamental for this project are the IOS and Android application that we are working on and is already online, which we are making improvements to so that it is the most efficient in health services and that it reaches any part of the world and The most important thing is the acquisition of equipment from Europe so that they have been armed in Mexico for the preparation of unit doses and the purchase of parts for the assembly of our drones at high distance and weight.
Provide evidence that this technology works. Please cite your sources.
For privacy reasons at the moment we cannot share this evidence until the pharmacy brand is registered with the Mexican Institute of Intellectual Property. We believe that we are even selected to show this evidence and thus trust us in our transparency and investment of time from our colleagues to carry out and develop our brand
Please select the technologies currently used in your solution:
Does this technology introduce any risks? How are you addressing or mitigating these risks in your solution?
The technology that we are going to use does not present any risk to the population since it has knowledge, research and scientific approvals for its commercialization. In addition, it will be tested and analyzed before its use as drones and the use of unit doses.
Select the key characteristics of your target population.
Which of the UN Sustainable Development Goals does your solution address?
In which countries do you currently operate?
In which countries will you be operating within the next year?
How many people does your solution currently serve? How many will it serve in one year? In five years?
Currently we serve more than 10,000 people around with the use of our clinical laboratory. In the case of the pharmacy, we know that it is a completely innovative solution and its objective is to reach 1,000,000 low-income people with a minimum wage of USD 4.5 per day. The importance of this project is that this type of campaign is considered a prototype, for which the governmental and private organizations of our country. Let's take as an example so that other municipalities in the state of the state of Mexico and other states apply it to the most needy cities, with indigenous peoples where there is no room for the following resources,
What are your impact goals for the next year and the next five years, and -- importantly -- how will you achieve them?
The following project aims to open several Pharmacy branches that will benefit the inhabitants of the center of the country, which will then trigger the investment of the opening of more branches throughout the country, benefiting the hiring of more health personnel with decent salaries and the most important to millions of the country's inhabitants. For this, it is very important to register the brand with government authorities so that it becomes a franchise and thus the brand can be recognized as a high-impact investment. According to the aforementioned, the following objectives are proposed for the project to be the most successful and reach millions of people: The first year the consolidation and opening of the brand, in the second year the sale of franchises in other municipalities in the center of the country, in the third year the sale of franchises in other states of the republic, in the fourth year the presentation and sale of the brand in the United States and Latin America, after five years the consolidation of the brand in Mexico as the one with the greatest impact technological and finally the ten years the consolidation of the brand in America.
How are you measuring your progress toward your impact goals?
To carry out every project we use two KPI models which are:
- Online marketing KPI's for Social Networks: since it is essential to carry out a massive campaign so that people know us on social
networks and can know our prices are the best than the competition, in addition to knowing that our technologies are totally
innovative in the country Through our followers, number of mentions, number of followers, number of comments, number of shares,
number of subscribers will allow us to know our reach in the region.
-General online marketing KPI's: with our application and established website we intend that our clients have their own user and
thus have access to their medical history, in addition to their final purchases and acquisition of services, for this the following KPI's
are intended to that the performance metrics are the best such as:
Sales and customer KPI: number of conversions, the click-through rate on your ads.
KPI for content: to know where the blog content is read, the bounce rate, the number of unique visitors, visits through mobile
devices, the number of page views, content engagement (bounce rate, the click pattern…), the level of interaction (number of
comments, mentions and shares).
Finally, this marketing strategy is intended to measure the performance and strategy of this project.
What type of organization is your solution team?
Hybrid of for-profit and nonprofit
How many people work on your solution team?
For the next project, approximately 5 people participate directly and 10 indirectly, all health professionals. All of us at this time are striving to carry out different activities without any salary, on the contrary, we have an additional job to be able to subsist ourselves and our families.
How long have you been working on your solution?
How are you and your team well-positioned to deliver this solution?
We firmly trust that our company NaG Health Solutions S. de R. L. de C.V. It is the ideal company to carry out the following project for three essential reasons; The first one, we are fully aware of the problem that afflicts our nation in the Pharmaceutical sector, which we have analyzed and determined, for this we have designed the following project, which is proposed to be implemented as soon as possible; second since our opening in 2019 we have shown our clients that we are a company with innovative ideas since we have met their needs in the field of health, always thinking of offering quality services with products that broadly meet their needs and improving the health of its population. Third, our doctors, Chemists, Pharmacists, Computer Engineers and health professionals who are assigned to NaG Health Solutions have a highly certified career and specialty, which allows the company to compete with other companies nationally and worldwide; Additionally, they have the highest experience in companies worldwide in the Medical-Pharmaceutical sector, being the fundamental part for the success of the following project.
What is your approach to building a diverse, equitable, and inclusive leadership team?
The main focuses of our company are based on our 3 fundamental values: the first is the family which is fundamental for our development since we firmly believe that through this value we realize that if we treat others as if they were part of We would understand the true needs of our population and we would try to help solve them as soon as possible and finally the most important values for our company: equality and equity since we believe that we are all equal regardless of sex, race, professional career, age or socioeconomic status. since we believe that we all have my intellectual capacities to help others.
Is your team led or managed by a person with a rare disease?
At this time we do not work with people with different disabilities or a rare disease
Do you primarily provide products or services directly to individuals, to other organizations, or to the government?Individual consumers or stakeholders (B2C)
Why are you applying to Solve?
The reason why we participate in Solver is because we firmly trust that our solution is completely innovative in our country for the use of medicines and health services and that it will digitize the services for anyone in the municipality of Toluca to have access to the services. Regardless of the distance or place, through the use of this new technology it will be possible to improve mainly the pharmaceutical services which we lack at this time.
In which of the following areas do you most need partners or support?
Please explain in more detail here.
Because we are a new company we do not have the necessary funds to be able to carry out this project, for 1 year we have been looking for a organizations or investers to develop this project for which we have not been successful, our commitment is not to obtain any beneficiary resources To carry out this project and do at best price of charge for the population, for this we mentioned that we need financial resources to develop it and secondly the marketing part since we need to develop this in our company, we firmly believe that with the development of this project the people will trust in us to develop other more effective health projects for the country
What organizations would you like to partner with, and how would you like to partner with them?
We mainly seek international organizations aimed at health where their focus of interest is third world countries that want to develop health projects that benefit and improve the quality of life in Mexico and the world. Organizations that want to carry out high-scope projects and that are unique and innovative for low-income populations and benefit all vulnerable groups free of charge. We firmly believe that we can carry out projects anywhere in the world and we want to reach those most in need.
- Mr. Carlos Antonio Najera Garcia Co- Founder and leader of projects, NaG Health Solutions S. de R.L. de C.V.